Top Ramen

Top Ramen (トップラーメン, Toppu rāmen) is an American brand of instant ramen noodles introduced in 1970 by Nissin Foods.[1]

Top Ramen
Chicken flavor packages of Top Ramen
Produced byNissin Foods
Introduced1970
MarketsInstant noodle

History

Top Ramen cooking

Instant noodles were invented in 1958 by Momofuku Ando, the Taiwanese-born founder of the Japanese food company Nissin. He used Chicken Ramen as the first brand of instant ramen noodles.[2]

Nissin established the brand Top Ramen in 1970. Ando desired to enter the US markets, but discovered that most people in the US did not have ramen sized bowls leading him to later develop the Cup Noodles brand.[2] In 1972, Top Ramen was introduced to the United States after Ando saw growth potential of ramen products in US markets. Top Ramen became a major corporate force in the international noodle market which was dominated by Maggi.[3]

The brand is popular among US college students. Andy Kryza of Thrillist ranked Top Ramen as the fourth best instant noodle brand.[4]

It is currently a top selling instant noodle brand.[5]

See also

References

  1. George Solt (22 February 2014). The Untold History of Ramen: How Political Crisis in Japan Spawned a Global Food Craze. University of California Press. pp. 163–. ISBN 978-0-520-95837-1.
  2. Lienesch, Hans (2012-04-13). "Everything You Wanted to Know About Top Ramen and Cup Noodles". Serious Eats. Retrieved 8 December 2018.
  3. Rajat K. Baisya (30 April 2013). Branding in a Competitive Marketplace. SAGE Publications. pp. 27–. ISBN 978-81-321-1631-8.
  4. Kryza, Andy (2014-01-16). "Which instant ramen is the best?". Thrillist. Retrieved 8 December 2018.
  5. Jessica Harlan (31 August 2011). Ramen to the Rescue Cookbook: 120 Creative Recipes for Easy Meals Using Everyone's Favorite Pack of Noodles. Ulysses Press. pp. 14–. ISBN 978-1-61243-004-1.
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