Honda Atlas Cars

Honda Atlas Cars Pakistan (Urdu: ہونڈا اٹلس‎) is a Pakistani automobile manufacturer which is a subsidiary of Japanese car maker Honda. Founded in 1992, as a joint venture between Honda Motor and Atlas Group, based in Lahore, Pakistan.

Not to be confused with Atlas Honda.

Honda Atlas Cars Pakistan Ltd.
TypeJoint venture
PSX: HCAR
IndustryAutomotive
Founded1992
HeadquartersLahore, Punjab, Pakistan
Key people
Hironobu Yoshimura, CEO
ProductsAutomobiles
ParentHonda of Japan (51%)[1]
WebsiteOfficial website

The company stock is traded on the Pakistan Stock Exchange.[2]

Honda Atlas is the authorized assembler and manufacturer of Honda vehicles in Pakistan.[3] Atlas Honda is often criticized in Pakistan for continuing the 5th generation of Honda City car in Pakistan.[4] In other countries, Honda is launching the 7th generation of City.[5]

History

Honda Atlas was incorporated on 4 November 1992, while the joint venture agreement was signed on 5 August 1993.[6] The manufacturing plant was inaugurated 17 April 1993 and the first car rolled off the assembly line on 26 May 1994. By July 1994, six dealerships were established in Karachi, Lahore, and Islamabad.[7][3]

Products

Sedans

SUVs

See also

References
  1. "Honda Atlas Cars (HCAR)". 1 March 2017.
  2. Honda Atlas Cars (Pakistan) Limited on Reuters.com business website (Stock quote and company profile) Retrieved 2 May 2019
  3. "Corporate corner: Honda Atlas achieves highest sales milestone   - The Express Tribune (newspaper)". 4 January 2017. Retrieved 3 May 2019.
  4. https://www.carspiritpk.com/2020/01/upcoming-problems-for-honda-city-in-pakistan/
  5. https://www.carspiritpk.com/2019/11/7th-gen-honda-city-debut-25th-nov/
  6. "Honda Atlas posts Rs1.49b profit, up 143% - The Express Tribune (newspaper)". 26 January 2017. Retrieved 3 May 2019.
  7. "Car sales drop slightly". Dawn (newspaper). 11 February 2017. Retrieved 3 May 2019.
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