TrueMove H

TrueMove H is a mobile telecommunication operator provided by Real Move Co., Ltd. and True Move H Universal Communication Co., Ltd. (formerly Real Future Co., Ltd.), subsidiaries of True Corporation. It is the second largest operator in Thailand.[1]

True Move H
Native name
ทรูมูฟ เอช
TypeDivision
IndustryTelecommunications
PredecessorTrueMove
Founded2010 (2010)
HeadquartersTrue Tower,
Bangkok
,
Thailand
ProductsMobile phone
Mobile telephony
Internet access
BrandsTrueMove H
ParentTrue Corporation
Websitetruemoveh.truecorp.co.th

Real Move is a mobile virtual network operator that uses CAT Telecom's 850 MHz network, acquired from Hutchison CAT Wireless MultiMedia Ltd (Hutch). True Move H uses 900 MHz, 1800 MHz and 2100 MHz, which licenses were granted by Thailand's National Broadcasting and Telecommunications Commission.

The predecessor brand "TrueMove" was operating on GSM 1800 MHz network when the license expired in September 2013.[2]

History
True shop at Central Silom Complex.

Origin

In 2000, Charoen Pokphand (CP) acquired Wireless Communication Services Co., Ltd. (WCS), a company with a license to operate mobile telecommunication service on 1800 MHz.[3]

In 2001, WCS formed a partnership with a global telecom Orange, and WCS was later renamed to CP Orange. In 2002, it was renamed to TA Orange.

In 2004, Orange sold its stake in TA Orange to TelecomAsia for the nominal price of TH฿ 1.[4]

TA Orange continued to be marketed as Orange until 2006.

TA Orange was rebranded to TrueMove in 2006 after TelecomAsia was rebranded to True Corporation.[3]

Hutch acquisition

In 2010, True Corporation acquired Hutch and its subsidiary from CAT Telecom. Real Move, a subsidiary of True, replaced Hutch as an operator of CAT's 850 MHz CDMA network.

TrueMove H was launched as a brand to market the reselling of 850 MHz from CAT Telecom.

TrueMove H launched its 4G service in a limited scale on 8 May 2013. It was the first 4G service in Thailand using LTE technology.[5]

In 2012, True's subsidiary, Real Future (now True Move H), won the 2100 MHz license, together with its rivals AIS and Dtac.[6]

In 2015, True Move H won the licenses for 900 MHz and 1800 MHz.

Controversies

Issuing SIM card without checking ID

In July 2016, a businessman from Ayutthaya lost TH฿ 986,700 after TrueMove H issued a new SIM card to a thief without checking an ID. The SIM card was said to be linked to the businessman's online account with Kasikorn Bank, and the thief used the SIM card to obtain a new passcode to access the victim's online account. Kasikorn paid the victim with full compensation, while TrueMove H agreed to give the victim a new Apple iPhone 6s Plus and one year of free calls.[7]

References
  1. Limited, Bangkok Post Public Company. "Data consumption to soar". bangkokpost.com. Retrieved 2018-02-04.
  2. Limited, Bangkok Post Public Company. "True Move, AIS want quick 2G licensing auctions". bangkokpost.com. Retrieved 2018-02-04.
  3. Thailand, Nation Multimedia Group Public Company Limited, Nationmultimedia.com. "First telecom concession expiry under new licensing regime occurs tomorrow - The Nation". Retrieved 7 September 2016.
  4. TeleGeography. "Orange announces exit strategy from Thai market". telegeography.com. Retrieved 2018-02-04.
  5. PCL., Post Publishing. "True Move first to launch 4G but on limited scale". Retrieved 8 September 2016.
  6. TeleGeography. "2100MHz auction raises USD1.35bn, only 3% above floor price". www.telegeography.com. Retrieved 2018-02-04.
  7. "PressReader.com - Connecting People Through News". www.pressreader.com. Retrieved 2018-02-04.
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