SWM (automobiles)
The SWM auto brand or Speedy Working Motors automotive brand (斯威汽车) was launched on July 27, 2016 after the Shineray Group purchased the SWM (motorcycles) brand in 2014.[1] The SWM Design Center was established in Milan, Italy while the production line was set up in Chongqing, China.[2]
Type | Private |
---|---|
Industry | Automotive manufacturing |
Founded | 2016 |
Founder | Daxing Gong(龚大兴) |
Headquarters | , China |
Area served | China |
Products | Automobiles |
Website | www |
History
The resurgence of the SWM brand started with six new models displayed at EICMA 2014 with funding for the company coming from China via the entity Shineray Group. SWM will keep manufacturing motorcycles in Italy with some of its engines acquired from the old Husqvarna (engines replaced by KTM units following the acquisition by Peirer).[3] Shineray Group later revealed the SWM Automotive brand in 2016 in Beijing, China and launched the first product, the 7-seater SWM X7 midsize crossover shortly after.
References
- "SWM斯威汽车品牌将发布 首款产品亮相".
- "SWM斯威汽车握手百年意甲豪门国际米兰".
- "鑫源海外并购建基地 要生产高档越野摩托车". 鳳凰網. Retrieved 10 January 2017.