SWM (automobiles)

The SWM auto brand or Speedy Working Motors automotive brand (斯威汽车) was launched on July 27, 2016 after the Shineray Group purchased the SWM (motorcycles) brand in 2014.[1] The SWM Design Center was established in Milan, Italy while the production line was set up in Chongqing, China.[2]

SWM X7 at the 2018 Auto Beijing

SWM Autos (斯威)
TypePrivate
IndustryAutomotive manufacturing
Founded2016 (2016)
FounderDaxing Gong(龚大兴)
Headquarters,
China
Area served
China
ProductsAutomobiles
Websitewww.swmmotors.com.cn

History

The resurgence of the SWM brand started with six new models displayed at EICMA 2014 with funding for the company coming from China via the entity Shineray Group. SWM will keep manufacturing motorcycles in Italy with some of its engines acquired from the old Husqvarna (engines replaced by KTM units following the acquisition by Peirer).[3] Shineray Group later revealed the SWM Automotive brand in 2016 in Beijing, China and launched the first product, the 7-seater SWM X7 midsize crossover shortly after.

Current Models


References

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