Pams (company)
Pams (previously Pam's) is a New Zealand company, owned by Foodstuffs,[1] which also owns New World, Pak'n Save and Four Square. Pams sources and brands a wide range of supermarket goods as a house brand.
Type | Private label[1] |
---|---|
Industry | Food |
Founded | 1937; 84 years ago |
Headquarters | New Zealand |
Area served | New Zealand |
Products | Groceries |
Parent | Foodstuffs |
Website | pams.co.nz |
Advertising
In 2000 celebrity chef Jamie Oliver signed up on advertisements for Pam's, with the company also sponsoring Oliver's television show Oliver's Twist.[2]
References
- Chan, Karen (8 December 2005). "Private approach pays off". The New Zealand Herald. Retrieved 29 January 2010.
- "Pam's happy to serve up big helpings of Oliver". The New Zealand Herald. 5 September 2002. Retrieved 29 January 2010.
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