Nike Air Max 97

The Nike Air Max 97 is part of the Nike Air Max line of shoes sold and released by Nike, Inc..

Nike Air Max 97
TypeSneakers
InventorNike, Inc.
Inception1997 (1997)
ManufacturerNike
Websitenike.com/air-max-97

Overview

The Nike Air Max 97 was first released in 1997.[1] The design of the shoe is commonly thought to be inspired by the bullet trains of Japan, but the design is inspired by mountain bikes. [1] The Air Max 97 was Nike's first shoe that introduced full-length air.[2] The Air Max 97 also introduced a hidden lacing system.[3]

Popularity and impact

At its inception in 1997, the design of the Air Max 97 seem to draw both admirers and critics.[3] In fact, The Air Max 97 spent less than a year on store shelves.[3] The Air Max 97 was very popular in Italy and Serbia.[3] At its release in 1997 the Air Max 97 retailed at $150.[3]

When compared with its previous predecessors, it was priced at $10 more.[3]

The year 2017 marked the 20th anniversary of the Air Max 97. Nike marked the occasion by releasing many colorways and collaborations.[4]

Air Max Day

March 26 has been officially declared by Nike as Air Max Day.[5] First launched by Nike in 2014, Nike wanted to highlight the popularity of the Nike Air Max.[6] Air Max aficionados look forward to the many collaborations, including the Air Max 97, that are released on Air Max Day.

Facts and trivia
  • Several attempts were made to fuse the Air Max 97 with the popular Nike Air Force One[3]
  • Due to the influence of Japanese bullet trains, the Air Max 97 silver colorway was nicknamed the "silver bullet."[1]
  • The Air Max 97 went through a couple of names before settling on its current name[3]

References
  1. Martin, Jake Woolf,Matt (2017-04-13). "The Nike Air Max 97 Silver Bullet Is Back—but Not for Long". GQ. Retrieved 2017-10-05.
  2. "How the Air Max 97 Became One of Nike's Best Sneakers of 2017". Complex. Retrieved 2017-10-05.
  3. "20 Things You Didn't Know About the Nike Air Max 97". Complex. Retrieved 2017-10-05.
  4. "Skepta Is Giving This Classic '90s Nike Sneaker a Makeover". Vogue. Retrieved 2017-10-05.
  5. "This New Nike Release Is a Celebration of All Things Air Max". Esquire. 2016-03-26. Retrieved 2017-10-05.
  6. "Nike Unveils Collection to Celebrate Air Max Day, Highlighted by Release of Nike Air VaporMax". www.businesswire.com. Retrieved 2017-10-05.
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