Miss Sweden
Miss Sweden (in Swedish: Fröken Sverige), is the title of the Swedish beauty pageant, which ran from 1949 to 2003, introduced by the female magazine VeckoRevyn and later operated by production company Strix in partnership with MTG. The competition qualified delegates to the global contest Miss World. After this Miss Sweden competition stopped running, it was replaced by separate pageants from various franchises.
 Candidates for Miss Sweden 1967 seated on a gymnastic bench | |
| Formation | 1951 |
|---|---|
| Type | Beauty pageant |
| Headquarters | Stockholm |
| Location | |
Official language | Swedish |
In 2020, Miss Sweden is back with the new franchise holder under the new Miss Sweden Organization and the winners will be sent to Miss World and Miss Earth.
Pageant history
The event was founded by Bonnier Media Group in 1948; the franchise was held from 1949 until 1999 by the magazine VeckoRevyn, and from 2000 to 2004 by the production company Strix. The first Miss Sweden pageant was won by Kerstin Ringberg. Through the years, many of the contestants went on to notable careers in music, acting and modelling, both domestically and internationally, including Anita Ekberg, Mary Stävin, Lena Olin, Jessica Folcker and Victoria Silvstedt.
The event was cancelled after 2004, due to harassment by feminist organizations of the organizers, Strix.[1]
Titleholders
Franchise holder between 1949 and 2000: VeckoRevyn
| Year | Miss Sweden (Fröken Sverige) |
City | Placement at Miss Universe |
|---|---|---|---|
| 1952 | Anne Marie Thistler | Stockholm | Top 10 |
| 1953 | Ulla Sandklef | Gothenburg | |
| 1954 | Ragnild Olausson | Alingsås | 4th runner up |
| 1955 | Hillevi Rombin | Alfta | Miss Universe 1955 |
| 1956 | Ingrid Goude | Sandviken | 2nd runner up |
| 1957 | Ingrid Margareta Jonsson | Gothenburg | Top 15 |
| 1958 | Birgitta Elisabeth Gårdman | Stockholm | Top 15 |
| 1959 | Marie Louise Ekström | Sundsvall | Top 15 |
| 1960 | Birgitta Öfling | Uppsala | |
| 1961 | Gunilla Knutsson | Ystad | Top 15 |
| 1962 | Monica Rågby | Gothenburg | |
| 1963 | Kicki Margareta Jonsson | Stockholm | |
| 1964 | Siv Åberg | Gävle | 4th runner-up |
| 1965 | Ingrid Norrman | Tranås | 3rd runner-up |
| 1966 | Margareta Arvidsson | Vänersborg | Miss Universe 1966 |
| 1967 | Eva-Lisa Svensson | Gothenburg | Top 15 |
Franchise holder between 2001 and 2004: Strix Productions and Moore Magazine.
- 2001: Malin Olsson, Falun
- 2002: Malou Hansson, Stockholm
- 2003: Helena Stenbäck, Piteå
- 2004: Katarina Wigander, Lerum
Delegates living abroad
| Pageant | Delegate | Location | Career |
|---|---|---|---|
| 1952 | Anne Marie Thistler | Mexico | Actress |
| 1956 | Ingrid Goude | United States | Actress |
| 1961 | Gunilla Knutsson | United States | Actress, model |
| 1970 | Kristina Wayborn | United States/UK | Actress |
| 1978 | Cécilia Rodhe | United States | Sculptor |
| 1989 | Louise Drevenstam | United States | Vice President of Camuto Group |
- Hillevi Rombin, lived in Los Angeles, CA.
Format
| Edition | Year | Presenter | Version | Winner | Represented | Venue | Voting | Delegates | Franchise | Broadcast |
|---|---|---|---|---|---|---|---|---|---|---|
| 44th | 1992 | Adam Alsing | Dubai | Monica Brodd |  Uppland |
Grand Hôtel | Celebrity Panel | 28 | VeckoRevyn | TV4 |
| 45th | 1993 | Yvonne Ryding | Johanna Lind |  Östergötland |
28 | |||||
| 46th | 1994 | Domenique Forsberg |  Lappland |
28 | ||||||
| 47th | 1995 | Martin Timell | Petra Hultgren |  Stockholm |
TV4 Television Centre | 28 | ||||
| 48th | 1996 | Canary Islands | Annika Duckmark |  Västergötland |
Berns Entertainment Centre | 28 | ||||
| 49th | 1997 | Agneta Sjödin | Victoria Lagerström | Stockholm |
28 | |||||
| 50th | 1998 | Jessica Olérs |  Dalarna |
28 | ||||||
| 51st | 1999 | Sofia Wistam | Emma-Helena Nilsson |  Jämtland |
Circus Theatre | 28 | ||||
| 52nd | 2000 | Valerie Aflalo |  Malmö |
Hot Picks & Televoting | 28 | |||||
| 53rd | 2001 | Lydia Cappolicchio | Barbados | Malin Olsson | Dalarna |
Grand Hôtel | SMS & Televoting | 28 | Strix | TV3/MTG |
| 54th | 2002 | Ulrika Jonsson | Malou Hansson | Uppland |
28 | |||||
| 55th | 2003 | Fredrik Birging | Helena Stenbäck |  Norrbotten |
28 |
The year of 1992 was the first time the pageant was broadcast. The promoters were a commercial channel alongside a magazine released for females. The readers picked their favourites and the winner was chosen among a panel of judges. The Miss Universe pageant was shown on Swedish television for the first time ever a few months later.
In 2001, winners were picked via a telephone poll. There was still an acting jury, giving suggestions over whom they might believe be potential for the Miss Universe pageant.
The last winner was crowned in early 2004, with the winner being Katarina Wigander, and she was crowned by Moore! Magazine.
See also
References
- "Miss Sweden cancelled after "feminist harassment"". thelocal.se. The Local (Sweden). 22 April 2005.
