Michael Simcoe

Michael "Mike" Simcoe (born c. 1959-1960) is an automobile designer from Melbourne, Australia.[1] He currently serves as General Motors' Vice President of Global Design, a position he has held since 2016.

Michael Simcoe
Born1959-1960
Australia
NationalityAustralian
EducationRoyal Melbourne Institute of Technology (RMIT)
OccupationAutomotive designer
Years active1983–present
EmployerGeneral Motors
Known forGeneral Motors Vice President of Global Design (2016–present)
PredecessorEd Welburn

Simcoe received an Associate Diploma of Art Industrial Design from the Royal Melbourne Institute of Technology. He joined GM Holden as a designer in 1983, and was subsequently promoted to senior designer and chief designer in 1985 and 1987 respectively. In 1995, he became director of Design for GM Asia Pacific, overlooking collaborative projects with Daewoo, Suzuki, Fuji Heavy Industries and Isuzu. He was appointed director of Design at GM Holden in 2001, and later executive director of Asia Pacific Design in 2003, establishing GM Korea Design Operations.[1] He was also Executive Director North American Exterior Design and Global Architecture Strategy starting from 2004, supervising various designs such as the Buick LaCrosse, Cadillac CTS and Chevrolet Camaro. The most recent position he held before becoming Vice President of Global Design was being the executive director of General Motors International Operations Design from in 2011.[2]

Following Ed Welburn's announcement on April 8, 2016 that he would retire after 44 years at General Motors, Simcoe received the position of Vice President of Global Design, effective July 1, 2016.[3]

Notable designs

References
  1. "Michael Simcoe - GM Media Site". GM Media. Retrieved 25 August 2016.
  2. "Mike Simcoe appointed Executive Director GMIO Design". GM Media. 14 November 2010. Retrieved 25 August 2016.
  3. "Holden's Mike Simcoe to lead GM global design". Drive.com.au. 8 April 2016. Retrieved 25 August 2016.
  4. Michael Simcoe Biography - GM Media Site (PDF). GM Media. p. 2. Retrieved 25 August 2016.
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