I Am (EP)

I Am (stylized in sentence case) is the debut extended play by South Korean girl group (G)I-dle. The album was released digitally on May 2, 2018, and physically on May 3, 2018,[1] by Cube Entertainment. The album contains six tracks including the lead single, "Latata", which was composed by Big Sancho and member Soyeon, and is a blend of several different genres.

I Am
Digital cover
EP by
(G)I-dle
ReleasedMay 2, 2018 (2018-05-02)
Recorded2018
Genre
Length21:12
Language
  • Korean
  • English
LabelCube Entertainment
(G)I-dle chronology
''I Am''
(2018)		 I Made
(2019)
Singles from I Am
  1. "Latata"
    Released: May 2, 2018

Background and release

On April 18, 2018, Cube Entertainment announced via SNS that the group would debut with the mini-album I Am and title-track "Latata".[2][3][4][5][6]

Concept images featuring each of the members were released from April 23–24, 2018.[7]

Soyeon described the album I Am as "an album containing six different personality." She continued, “I wrote the lyrics for the title song "Latata" while thinking about each member.[8]

Promotion

(G)I-dle held a live showcase at the Blue Square iMarket Hall on May 2, where they performed "Latata" along with "Maze".[9]

The group started promoting their title track "Latata" on May 3. They first performed the lead single on Mnet's M Countdown, followed by performances on KBS' Music Bank, MBC's Show! Music Core and SBS's Inkigayo.[10] They received their first-ever music show win since debut on May 22, 2018 on SBS MTV's The Show.[11] Two days later, on May 24, the group received their second music show win for "Latata" on M Countdown.[12]

Commercial performance

I Am debuted and peaked at number thirteen on the Gaon Album Chart issued on April 29, 2018.[13] The album also debuted at number seven and has since peaked at number five on Billboard's World Albums issued on May 9, 2018.[14] The EP has sold 1,000 copies in America as of August 2018.[15]

The album placed at number 13 on Gaon for the month of May 2018, with 15,288 copies sold.[16] The album has sold over 21,916 physical copies as of July 2018.[17]

I Am ranks No. 11 on Billboard's Best K-pop Album of 2018.[18]

In April, 2020, I Am achieved 34,000 album-equivalent units, making it (G)I-dle's biggest-selling album in the United States.[19]

Track listing
No.TitleLyricsMusicArrangementLength
1."Latata"Soyeon
  • Big Sancho
  • Soyeon
3:22
2."$$$" (달라 / Dalla (Dollar))
  • Le`mon
  • Soyeon
  • Yoon Jong Sung
  • Le`mon
Yoon Jong Sung3:31
3."Maze"
  • Son Young-jin
  • Ferdy
  • Soyeon
  • Son Young-jin
  • Ferdy
  • Son Young-jin
  • Ferdy
3:20
4."Don't Text Me"
  • Big Sancho
  • Park Hae-il
  • Jerry Potter
  • Soyeon
  • Big Sancho
  • Park Hae-il
  • Jerry Potter
  • Big Sancho
  • Park Hae-il
3:36
5."What's in Your House?" (알고 싶어 / Algo Shipeo)
  • Arin
  • Vincenzo
  • Fuxxy
  • Any Masingga
  • Soyeon
  • Arin
  • Vincenzo
  • Fuxxy
  • Any Masingga
  • Vincenzo
  • Any Masingga
3:27
6."Hear Me" (들어줘요 / Deuleojwoyo)
  • Son Young-jin
  • Noh Kyung-min
Son Young-jin 3:56
Total length:21:18

Charts

Certifications and sales
Region CertificationCertified units/sales
United States — 34,000[19]

Release history
Region Date Format Distributor
Various May 2, 2018 Digital download
South Korea
CD

References
  1. "I Am". Twitter. Cube Entertainment. April 23, 2018. Retrieved April 23, 2018.
  2. "(여자)아이들 1st mini album".
  3. "(여자)아이들 1st mini album [I am] Scheduler". (G)I-DLE’s official Twitter.
  4. "I Am Track List". Twitter.
  5. "LATATA". www.melon.com (in Korean). Retrieved 2020-12-07.
  6. "달라($$$)". www.melon.com (in Korean). Retrieved 2020-12-07.
  7. "1st Mini album schedule". Twitter.
  8. ""걸크러쉬 카리스마"..(여자)아이들, 6人6色 매력 화보". eNews. 2018-06-25.
  9. "[포토] (여자)아이들 슈화 '만화 미모'". Sports Chosun (in Korean). May 2, 2018.
  10. "'엠카운트다운' 여자친구·아이즈·헤일로·(여자)아이들 등 무대 준비". Asia Today (in Korean). May 3, 2018.
  11. "'더쇼' (여자)아이들, 첫 1위 '눈물'..엔플라잉 컴백·NCT 제노X김용국 새 MC[종합]". OSEN (in Korean). May 22, 2018. Retrieved May 30, 2018.
  12. "[종합] '엠카' (여자)아이들, 데뷔곡 '라타타'로 2관왕…무서운 신인" (in Korean). Retrieved May 30, 2018.
  13. "2018년 18주차 Album Chart". Gaon Music Chart (in Korean). April 29 – May 10, 2018.
  14. "World Albums: Top World Albums Chart". Billboard. May 19, 2018.
  15. "(G)I-DLE Hit New Peak on World Digital Song Sales Chart With 'Hann (Alone)'". Billboard. Retrieved 2018-08-27.
  16. "국내 대표 음악 차트 가온차트!". gaonchart.co.kr. Retrieved 2018-08-27.
  17. "국내 대표 음악 차트 가온차트!". gaonchart.co.kr. Retrieved 2018-08-27.
  18. "The 20 Best K-pop Albums of 2018: Critics' Picks". Billboard. 2018-12-17.
  19. "(G)I-DLE Hit New Peak on World Albums, Earn Best U.S. Sales Week With 'I Trust' EP". Billboard. Retrieved January 17, 2019.
  20. "I Am". May 20–26, 2018.
  21. "第23 週 統計時間：2018/6/1 - 2018/6/7". 5music (in Chinese). Five Music. Retrieved November 29, 2019.
  22. "I Am". May 9, 2018.
  23. "Gaon Album Chart – June 2018". Gaon Chart (in Korean). Retrieved November 23, 2019.
  24. "Gaon Album Chart – February 2019". Gaon Chart (in Korean). Retrieved November 23, 2019.
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