DD Sahyadri
DD Sahyadri is a Marathi TV channel. It is a regional channel dedicated to Maharashtra. It shows Marathi serials, news, films infotainment and educational programs about agriculture, healthcare, and other subjects. It is part of Doordarsh network. It is a free to air channel.[6]
 | |
| Country | India |
|---|---|
| Network | DD (Doordarshan) |
| Headquarters | Mumbai, Maharashtra, India |
| Programming | |
| Language(s) | Marathi |
| Picture format | 576i (4:3) (SDTV) |
| Ownership | |
| Owner | Prasar Bharati |
| Sister channels | DD National DD News |
| History | |
| Launched | 15 August 1994 [1] |
| Former names | RLSS Marathi (DD 10) (1994 – 2000) [1] |
| Links | |
| Website | https://www.doordarshan.gov.in/ddsahyadri |
| Availability | |
| Cable | |
| Hathway (India) | Channel 513[2] |
| Satellite | |
| DD Free Dish (India) | Channel 525[3] |
| Videocon d2h (India) | Channel 769[4] |
| Tata Sky (India) | Channel 1274[5] |
Name
The name 'Sahyadri' in 'DD Sahyadri' comes from the a group of hills in the Western Ghats. This is similar to how other regional DD channels are named.
History
2 October 1972 (Gandhi Jayanti): Doordarshan Kendra Mumbai started broadcasting two hours a day on DD National in black-and-white. The transmission was broadcast using a small transmitter that served few TV households.[7]
15 August 1994 (Independence Day): DD Sahyadri was launched as separate channel as RLSS Marathi (DD 10) throughout India.[1]
2 June 1999: A new studio for DD Sahyadri was inaugurated.[1]
1 January 2000: DD 10 broadcast time increased to seventeen hours a day.[1]
5 April 2000: DD 10 was renamed DD Sahyadri.[1]
Description
DD Sahyadri broadcasts serials, informative programmes, public debates, and film-based programmes. Old and new Marathi films shown on this channel. DD Sahyadri offers about six to eight event properties a year with the big ones being the annual DD Awards, Hirkhani Awards (felicitating women achievers) and the Navaratan Awards. DD Sahyadri is supported by Doordarshan studios in Mumbai, Pune, and Nagpur.
It makes an annual live telecast of DAHIHANDI MOHOSTAV from Thane.
DD Sahyadri's Mission is 'To inform, Educate and Entertain Marathi knowing people in their language, idiom & Culture' and 'To showcase the Real Maharashtra Culture, its values, traditions, modernization, diversity and its unity through programmes of high quality in the highest tradition of Public Service Broadcasting with true Indian National Spirit'.[8]
Competitors and Ranking
The channel competes with private channels such as Zee Marathi, ETV Marathi, STAR Pravah, Saam TV and Mi Marathi. In the TAM Report for the week ending on 5 March 2011, DD Sahyadri was ranked the most watched Marathi-language channel with 32.4% reach.[1] Sahyadri is also considered the best regional TV channel, compared to other regional Doordarshan TV channels. Five years ago it was on the top of TRP rate in Maharashtra.
Broadcast Timings
| DD Sahyadri Modes | Timings |
|---|---|
| Terrestrial | 6 am to 9 am (except Sunday)
3 pm to 8 pm (At other times DD National is shown in Mumbai) |
| Satellite | 24 hours a day |
Monthly Programme Composition
New versus Repeat Programmes in a Month
| Type of Programme | Number of Hours | Percentage |
|---|---|---|
| New Programmes | 367 | 51.1% |
| Repeat Programmes | 353 | 48.9% |
| Total Transmission | 720 | 100.0% |
Classification of Programmes in a Month
| Type of Programme | Percentage |
|---|---|
| 1. In-House Programme Productions | 80.5% |
| (i) News & Current Affairs | 14.5% |
| (ii) Marathi Film & Film Based | 13.6% |
| (iii) In-House Programmes | 52.2% |
| 2. Sponsored Programmes | 8.1% |
| 3. Others (Fillers/Promos/Balchitrawani/Announcements) | 11.4% |
| Total | 100% |
Categories of Programmes in a Month
| Number | Type | Percentage |
|---|---|---|
| (i) | Sports | 0.73% |
| (ii) | Public Service | 13.24% |
| (iii) | Entertainment | 44.30% |
| (iv) | Educational | 10.98% |
| (v) | News, Current Affairs, Parliament/Assembly | 14.45% |
| (vi) | Health | 1.76% |
| (vii) | Children | 3.08% |
| (viii) | Other (Slides/Titles/Promos) | 11.46% |
| Total | 100% |
News
News Bulletin Timings
| Number | Start | End |
|---|---|---|
| 1 | 8:45 am | 9:00 am |
| 2 | 11:00 am | 11:30 am |
| 3 | 1:00 pm | 1:30 pm |
| 4 | 4:30 pm | 5:00 pm |
| 5 | 7:00 pm | 7:30 pm |
| 6 | 9:30 pm | 10:00 pm |
News Headlines Timings
| Number | Time |
|---|---|
| 1 | 08:30 am |
| 2 | 11:30 am |
| 3 | 02:30 pm |
| 4 | 05:00 pm (except Saturdays and Sundays) |
| 5 | 07:00 pm |
| 6 | 09:30 pm |
Technology
DD Sahyadri is broadcast from eight high power transmitters in Maharashtra located in:[8]
See also
External links
References
- "facts-at-a-glance-2010-1-(March-2011 update).pdf" (PDF). Doordarshan Kendra Mumbai. 31 March 2011. Archived from the original (PDF) on 28 January 2015. Retrieved 27 January 2015.
- "Hathway TV Guide". Hathway. Archived from the original on 28 January 2015. Retrieved 27 January 2015.
- "Insat 4B". LyngSat. Retrieved 27 January 2015.
- "EPG". Videocon d2h. Retrieved 27 January 2015.
- "Tata Sky DTH TV guide, DTH channels, DTH services". Tata Sky. Archived from the original on 6 February 2015. Retrieved 27 January 2015.
- Dhayade, Kundan (17 April 2020). "Doordarshan Sahyadri About". https://doordarshan.gov.in. Retrieved 17 April 2020. External link in
|website=(help) - "Layout 1 - PB 10-11 Eng_m" (PDF). Prasar Bharati. Prasar Bharati. 2011. Retrieved 27 January 2015.
- "DDK Mumbai Annual Report 2010-2011" (PDF). Doordarshan Kendra Mumbai. 2011. Retrieved 27 January 2015.
| Doordarshan |
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