Baseline Ventures

Baseline Ventures is a venture capital investment firm that focuses on seed and growth-stage investments in technology companies.[1] The company was the first seed investor in Instagram,[2][3][4] an early investor of Twitter[5] and has been called "one of Silicon Valley's most successful--and smallest--investment firms" by Forbes.[6] It is headquartered in San Francisco, California.[7]

Baseline Ventures
TypePrivate
IndustryPrivate equity
Founded2006 (2006)
FounderSteve Anderson
Headquarters
San Francisco, California
,
United States
Area served
Worldwide
ProductsVenture capital
Websitebaselinev.com

The company's founder and Managing Partner, Steve Anderson, was recognized on Fortune's 2012 list of "50 Businesspeople of the Year"[8] and included on the Forbes Midas List from 2012–2020.[9][10][11]

History

Anderson founded Baseline in 2006.[8][12] He previously worked for Kleiner Perkins Caufield & Byers, Microsoft, eBay and Starbucks.[12][13] Anderson has a Master of Business Administration from Stanford University and has invested in companies founded by Stanford alumni including Kevin Systrom and Mike Krieger of Instagram; Katrina Lake of Stitch Fix; and Jeff Seibert of Crashlytics.[14][15][16][17]

Acquisitions and investments

Baseline Ventures has invested in software and web companies that include Instagram, Weebly, OMGPop, ExactTarget and Heroku.[18][19] Instagram was acquired by Facebook for $1 billion in 2012.[20] Later that year, Baseline-backed OMGPop was acquired by Zynga for approximately $200 million.[8] Salesforce.com acquired Heroku for $212 million in 2010.[21]

References
  1. Amir Efrati (July 29, 2013). "Former Google, Twitter Execs Launch 'Homebrew' Venture Firm". Wall Street Journal. Retrieved October 1, 2013.
  2. Matt Rosoff (April 10, 2012). "Instagram's First Investor Explains What He Looks For In Companies". Business Insider. Retrieved October 1, 2013.
  3. Shayndi Raice; Spencer E. Ante (April 10, 2012). "Facebook to Acquire App Firm Instagram". Wall Street Journal. Retrieved October 1, 2013.
  4. Steven Bertoni (August 1, 2012). "Instagram's Kevin Systrom: The Stanford Billionaire Machine Strikes Again". Forbes. Retrieved October 1, 2013.
  5. "Twitter Investor Isn't Sweating Revenue". New York Times. May 15, 2009. Retrieved October 1, 2013.
  6. How Instagram's First Investor Steve Anderson Struck Gold As A One-Man Deal Machine
  7. Steve Anderson's Baseline Ventures back fundraising after 10 years
  8. "2012 Businessperson of the Year". CNN Money. Retrieved October 1, 2013.
  9. #51 Steve Anderson
  10. The Top Ten In Venture Capital Today - Midas List
  11. Steve Anderson Founder of Baseline Ventures
  12. Tanya Prive (October 23, 2012). "Venture Capitalists Every Startup Should Know". Forbes. Retrieved October 1, 2013.
  13. "Steve Anderson Profile". Forbes. Retrieved October 1, 2013.
  14. Lorraine Sanders (May 14, 2012). "Stitch Fix's Katrina Lake on Fashion-Tech, Top Sites & Apps You Need to Use Now". Digital Style Digest. Archived from the original on October 4, 2013. Retrieved October 1, 2013.
  15. Colleen Taylor (February 28, 2013). "Stitch Fix Gets $4.75M Series A To Scale Out Its Tech-Enabled Personal Shopping Service". TechCrunch. Retrieved October 1, 2013.
  16. Sarah Perez (October 13, 2011). "Crashlytics, A Crash-Reporting Solution For Mobile Developers, Raises $1 Million". TechCrunch. Retrieved October 1, 2013.
  17. Kyle Psaty (March 28, 2013). "Crashlytics takes on Apple, tackles 'big data' problems with rockstar software developers". Boston. Retrieved October 1, 2013.
  18. "(Founder Stories) Baseline's Steve Anderson: "The Signaling Issue Is Real"". TechCrunch. October 26, 2011. Retrieved October 1, 2013.
  19. Scott Austin (March 3, 2010). "The Daily Start-Up: ExactTarget Is All-A-Twitter". Wall Street Journal. Retrieved October 1, 2013.
  20. Somini Sengupta (April 13, 2012). "Behind Instagram's Success, Networking the Old Way". New York Times. Retrieved October 1, 2013.
  21. Robin Wauters (December 8, 2010). "Salesforce.com Buys Heroku For $212 Million In Cash". TechCrunch. Retrieved October 1, 2013.
  22. Matt Marshall (July 19, 2007). "Facebook's first acquisition: secretive start-up Parakey". VentureBeat. Retrieved October 1, 2013.
  23. Alex Williams (July 15, 2013). "Salesforce.com Takes $300M Loan For ExactTarget Acquisition, Cash Resources Getting Tight". TechCrunch. Retrieved October 1, 2013.
  24. "Salesforce.com to Buy GoInstant". Wall Street Journal. July 9, 2012. Retrieved October 1, 2013.
  25. Robin Wauters (March 2, 2010). "ExactTarget Buys CoTweet, Sets Up "Social Media Lab" In San Francisco". TechCrunch. Retrieved October 1, 2013.
  26. "Twitter acquires anti-abuse technology provider Smyte". TechCrunch. Retrieved 2018-12-07.
  27. Curt Woodward (January 28, 2013). "Twitter Buys Crashlytics, Getting Crash-Report Chops". Xconomy. Retrieved October 1, 2013.
  28. "Venture-backed US technology start-up accepts $533m Twitter bid". www.fnlondon.com. Retrieved 2018-12-07.
  29. Yuliya Chernova; Lizette Chapman. "Twitter's Bandwagon Investors: The Others Poised to Profit on IPO Day". Wall Street Journal. Retrieved October 1, 2013.
  30. Paul McDougall (December 24, 2009). "Twitter Acquires GeoAPI Creator Mixer Labs". InformationWeek Security. Retrieved October 1, 2013.
  31. Jeffries, Adrianne (2012-07-19). "Pocket, the app formerly known as Read It Later, becomes a destination for 6 million users". The Verge. Retrieved 2018-12-07.
  32. "Iron.io Raises $8M Series A Round For Its Enterprise Cloud Infrastructure Services". TechCrunch. Retrieved 2018-12-07.
  33. Dickey, Megan Rose. "Meet The 52 Hottest New Stars In Silicon Valley". Business Insider. Retrieved 2018-12-07.
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  35. www.yahoo.com https://www.yahoo.com/?err=404&err_url=https%3a%2f%2ffinance.yahoo.com%2fnews%2fpetsky-prunier-advises-datalot-investment-173000278.html. Retrieved 2018-12-07. Missing or empty |title= (help)
  36. "Top investor Steve Anderson leads $2.25M investment for customer behavior predictor Appuri". GeekWire. 2016-06-28. Retrieved 2018-12-07.
  37. FinSMEs (2015-08-18). "Apiary Completes $6.8M Series A Funding". FinSMEs. Retrieved 2018-12-07.
  38. "Bloc Raises $6 Million Series A Round Led by Shasta Ventures". finance.yahoo.com. Retrieved 2018-12-07.
  39. "Xconomy: StackMob Stacks Up $7.5M". Xconomy. 2011-05-16. Retrieved 2018-12-07.
  40. Liz Gannes (February 11, 2010). "Google Buys Aardvark for $50M". Gigaom. Retrieved October 1, 2013.
  41. "LaunchKit team heads to Google and open-sources its tools for helping devs launch their apps". TechCrunch. Retrieved 2018-12-07.
  42. Liz Gannes (March 5, 2010). "Google Grabs DocVerse, aka Google Docs for Microsoft Office". Gigaom. Retrieved October 1, 2013.
  43. "Yardbarker raises $6 million". San Francisco Business Times. April 3, 2008. Retrieved October 1, 2013.
  44. Eric Young (January 18, 2013). "Blogging sites grab lead in sports media game". San Francisco Business Times. Retrieved October 1, 2013.
  45. "Armen Berjikly- Who You Know or What You Know in Sales?". priceofbusiness.com. Retrieved 2018-12-07.
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  47. "Steve Anderson's Baseline Ventures to raise Baseline Ventures 1819". PE Hub. 2018-03-14. Retrieved 2018-12-07.
  48. Jon Xavier (October 14, 2011). "LinkedIn acquires hosted search company IndexTank". Silicon Valley Business Journal. Retrieved October 1, 2013.
  49. Erick Schonfeld (May 8, 2008). "Shawn Fanning Finally Gets A Real Payday: Electronic Arts Buys Rupture For $30 Million". TechCrunch. Retrieved October 1, 2013.
  50. Robin Wauters (January 22, 2009). "IAC's Ask.com Acquires Domain Name Monetizer Sendori". TechCrunch. Retrieved October 1, 2013.
  51. "Social Finance Raises $77 Million to Address Student Loan Crisis". SoFi. 2012-09-11. Retrieved 2018-12-07.
  52. Kara Swisher (July 3, 2013). "Yahoo Acquires Xobni for Upward of $30 Million". All Things D. Retrieved October 1, 2013.
  53. "Xconomy: CarePort Health Gets $2.2M to Aid Patients After Hospital Visits". Xconomy. 2015-06-01. Retrieved 2018-12-07.
  54. John McDermott (February 11, 2013). "Millennial Media In Talks to Acquire Mobile Ad Buying Platform Metaresolver". Ad Age. Retrieved October 1, 2013.
  55. "TaskRabbit Gets $13M From Founders Fund And Others To "Revolutionize The World's Labor Force"". TechCrunch. Retrieved 2018-12-07.
  56. Anthony Ha (July 28, 2009). "BookFresh raises $500K more to help you schedule everything online". Venture Beat. Retrieved October 1, 2013.
  57. Kara Swisher (June 1, 2009). "Sugar Media Say Buh-Bye to NBC Universal–Raises $16 Million From Sequoia Capital, Buys Shopflick and More". All Things D. Retrieved October 1, 2013.
  58. Rebecca Buckman (August 21, 2007). "Investors to Web Start-Ups: Where's the Advertising?". Wall Street Journal. Retrieved October 1, 2013.
  59. Luke Stangel (July 22, 2013). "Dropbox acquires loyalty startup Endorse, immediately shuts it down". Silicon Valley Business Journal. Retrieved October 1, 2013.
  60. Wade Roush (November 8, 2010). "Web Video Ad Startups ScanScout, Tremor Media Join Forces in Challenge to Hulu, YouTube". Xconomy. Retrieved October 1, 2013.
  61. Robin Wauters (December 14, 2010). "CloudBees Acquires Java Platform-as-a-Service Company Stax Networks". TechCrunch. Retrieved October 1, 2013.
  62. Wade Roush (August 1, 2011). "Autodesk Buys Instructables; Design Software Giant in Consumer Marketing Push". Xconomy. Retrieved October 1, 2013.
  63. Alexia Tsotsis (October 13, 2011). "Marketing Startup Flowtown Gets Swooped Up By Demandforce". TechCrunch. Retrieved October 1, 2013.
  64. "A business model emerges for TastemakerX, the digital game for music snobs". Pando. 2013-03-07. Retrieved 2018-12-07.
  65. Shontell, Rebecca Borison, Alyson. "The Silicon Valley Investors Who Actually Support Women In Tech — And Those Who Don't". Business Insider. Retrieved 2018-12-07.
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