Arcimoto

Arcimoto is an electric vehicle company headquartered in Eugene, Oregon that manufactures and sells the Fun Utility Vehicle, or FUV, a tandem two-seat, three-wheeled electric vehicle.[1] They also sell van-variations on the design "Rapid Responder" for emergency services, and "Deliverator" for last-mile deliveries.[2]

Arcimoto
TypePublic company
NASDAQ: FUV
Russell Microcap Index component
IndustryAutomotive
FoundedNovember 2007 (2007-11) in Eugene, Oregon
FounderMark Frohnmayer
Headquarters
Eugene, Oregon
,
United States
ProductsElectric vehicles
Websitearcimoto.com

Company Overview

History

Mark Frohnmayer, founder and president of Arcimoto, sold his previous company GarageGames in 2007.

Guidance

Arcimoto plans on expanding globally with 5 AMPs (including the original Oregon AMP) by 2026. The cumulative output of these factories would be 500,000 units per year. The batteries contained in those vehicles would equal 15 GWh and the projected revenue is estimated to be $6.8B.[3]

The company expects to break even once they hit a manufacturing capability of 3,000-5,000 of their higher margin units, the Deliverator and Rapid Responder. This is achievable using the current footprint of the AMP.[4]

As of August 2020, Arcimoto has increased their guidance to a 50,000 unit run rate by 2022, thanks in large part to their partnership with Munro & Associates. To produce more units they expect to expand the building.[5]

Either option the company focuses on, producing 3,000-5,000 higher margin units or scaling to 50,000 lower margin units, will result in them turning a profit within the next few years. The flexibility in their model allows the company to quickly adapt to customer needs and larger macro trends, such as the coronavirus pandemic.[6]

Key Executives


  • Mark Frohnmayer, Founder, President: Mark grew up in Eugene, Oregon before attending the University of California, Berkeley. He graduated in 1996 with degrees in electrical engineering and computer science. Has past experience is in software development with Dynamix and his own company GarageGames. [7] Arcimoto's formation was funded with the Frohnmayer's share of the sale of GarageGames to IAC.[8][9]
  • Douglas Campoli, Chief Financial Officer: Campoli has served in this position since June 2015. Most notably out of his various roles, Douglas was the Chief Financial Officer of GarageGames. He holds a Bachelor of Science in Business and Finance from the University of South Florida and an MBA with a concentration in Finance from the University of Tampa.[10]
  • Terry Becker, Chief Operating Officer: Becker has been the Chief Operating Officer of Arcimoto since September 2017 after having been a Director since May 2015. He has qualifications in mechanical engineering and physics degrees from Walla Walla University and Loma Linda University respectively[11]
  • Eric Fritz, Chief Marketing Officer: Fritz has been the Chief Marketing Officer for Arcimoto since September 2010. He also worked with Frohnmayer and Campoli at GarageGames. Eric holds a Bachelor of Science degree in Chemistry from the University of Oregon.[12]
  • Jesse Fittipaldi, Chief Strategy Officer: Fittipaldi joined Arcimoto in May 2015 and became the Chief Strategy Officer in 2020, and is a graduate of Oregon State University.[13]
  • Jove Lachman-Curl, Mechanical Engineering Lead

Products

Arcimoto is currently producing multiple products based on the same vehicle platform. All product variants offer 102 mixed-use miles of range from the battery electric powertrain. The platform is divided into the FUV for personal use, the Rapid Responder for emergency services, and the Deliverator for last-mile and local delivery. Future variations of the platform have been announced, such as the Cameo and flat-bed truck variants, but public information is still limited.

Overview

Since the introduction of horseless carriages, cars have had four wheels, the ability to hold multiple people, and carry multiple suitcases worth of cargo. Since then the typical car has grown in size and ability while the needs of the average driver have largely stayed the same. After 100 years of vehicle development and use, Arcimoto takes a step back to reassess what is needed from the average driver.

Technical Specifications

Performance[14]

Acceleration 0-60 in 7.5s
Top Speed 75 mph
Turning Circle 29 feet
Power 77 bhp
Range 100 miles city
66 miles @ 55 mph
32 miles @ 70 mph

Weight & Measures

Overall Length 113″
Overall Width 61″
Max Height 65″
Ground Clearance 5.5″ unladen
Wheelbase 80″
Shipping Weight 1,300 lbs.
GVWR 1,800 lbs.

The FUV currently weighs 1,300 pounds but the team is working towards a goal of 1,100 pounds. While working with various experts including Munro & Associates, they have already reduced the weight by roughly 50 pounds with generative manufacturing applied to the steering knuckles, accelerator pedal, and control arms.[15]

Features

Battery System Lithium-Ion (NMC)
Integrated Charger 120V (Level 1) & 240V (Level 2) Auto-Switching
Passengers 2 in Tandem Configuration
Brakes Hydraulic with Regenerative Assist
Seat Belts Dual Shoulder/Lap Belts on Both Seats
Direction Forward & Reverse w/40-Degree Turning

Includes

Heating Heated Seats & Hand Grips
Doors “West Coast” Hard Plastic Half-Doors
Storage Lockable Rear Tailbox
Audio Bluetooth Speakers
Body Color Base and Accent Color Options
Accessories Phone mount, magnetic cup holder, level 1 charging cable

Cooled seats are on the drawing board and will act as the primary cooling system for occupants.[16]

Additional Product Specs

All Arcimotos are using switch reluctance internal permanent magnet machined motors which are purchased off the shelf. Motor controllers and battery cells are also purchased off the shelf. However, the two stage reduction gearbox is being designed and manufactured in house. The vehicle also sports two single speed parallel gear trains in the same gearbox chassis with a 7:1 gear reduction.[17]

Manufacturing/AMP

The Arcimoto Manufacturing Plant is Arcimoto’s sole production facility in 2020. The company began leasing the building October 1st, 2017.[18] Arcimoto held a grand opening ceremony on November 29th, 2017 where Arcimoto's President reflected on the progress made over eight generations of their vehicle platform.[19] Upon building out the interior with equipment capable of producing up to 5,000 units per year, they began production on September 19th, 2019.[20]

As the company refines their manufacturing processes and the product platform, the AMP will act as a template for future AMPs. Subsequent AMPs will support 50,000 to 100,000 units per year. Except for an east coast AMP in the US, new AMPs will be built as joint ventures. The company plans to have local production capacity in Europe, Southeast Asia, and another, undetermined location.[21]

Batteries

Currently Arcimoto is utilizing Farasis Energy, a Chinese-based battery cell supplier. Farasis will add additional production capacity in the United States and Europe.25 This will enable lower costs for Arcimoto, reduced lead time, and decrease the likelihood of logistical delays concerning the physical distance and political climate between the US and China. As of May 2020 their supplier was conducting site selection in the US.[22]

The FUV platform uses pouch cells from Farasis Energy, which are the same as Zero Motorcycle’s battery. Arcimoto developed their own interconnect system for the batteries using a “novel way of crimping bus bars.” The cells combine to a total of 19.2kwh in the FUV battery. The battery is capable of accepting level 2 charging, however the company plans on making their fleet vehicles handle higher charging rates.[23]

Autonomous

Arcimoto has decided to forego developing autonomous driving in-house. Instead they have implemented the foundation for third party autonomous hardware and software that will integrate into the vehicle platform. For example, the steering is enabled for “drive by wire” so that software can control the direction of the wheels without the need for additional hardware.

Leading up to level 5 autonomous driving, the company anticipates a gradual increase of ADAS features.[24]

FUV

The company's first vehicle, the Fun Utility Vehicle, or FUV, [25] is a tandem two-seat three wheeled electric motorcycle with an EPA-rated range of 102 city miles per charge [26] The vehicle will have a fuel economy of 173.7 MPGe at city driving speeds.[27] The FUV is freeway capable, with a maximum speed of 75 mph (121 km/h). The company officially launched production and delivery of the retail Fun Utility Vehicle on September 19, 2019.[28]

Rapid Responder

The Rapid Responder variant is built for emergency services and security professionals. Due to its smaller footprint compared to traditional emergency vehicles, the Rapid Responder can arrive at the scene of an incident quicker and easier. The core of the Rapid Responder is an FUV with a roof rack available to store equipment and is outfitted with emergency flashing lights, including forward facing lights for increased visibility. The Rapid Responder also comes with a siren and 360-degree scene lights situated around the vehicle.[29]

Arcimoto is currently conducting pilot programs of the Rapid Responder with the City of Eugene, the Eugene Springfield Fire Department, and the city of Eastvale, California.

Deliverator

The Deliverator, as its name suggests, is built for businesses who offer local and last-mile delivery to their customers. It differs from the other two models by the largest margin as this variant offers only one seat. The back seat is replaced by an extra-large cargo area that is accessible by a door on the right side (when seated in the vehicle). With a carrying capacity of over 350 pounds and over 15+ cubic feet of storage, the Deliverator enables deliveries of parcels.(33) (34)

Arcimoto is currently conducting pilot programs with companies and organizations around the US. The production version of the Deliverator will be ready by the end of 2020. Production is expected to ramp up to volume production during 2021.

Cameo

The Cameo is the fourth variant of the Arcimoto platform that is specifically designed for filming applications. The passenger seat and storage compartment is replaced with a rear-facing seat. This configuration provides free range of motion for a camera person to film various activities for movies, tv shows, and more.(35)

Flat-bed pickup truck

The Cameo variant lays the groundwork for the fifth variant, a flat-bed pickup serving the general utility market.(36)

Development History

Arcimoto has designed and built eight generations of three-wheeled electric vehicle prototypes.[30]

On September 23, 2009, Arcimoto debuted the Pulse, with an estimated $20,000 price, taking pre-orders for $500.[31] The Pulse is now considered a Generation 3 prototype by the company.[30]

Arcimoto revealed their fifth prototype, and the first SRK, on April 23, 2011. According to Frohnmayer, actor Nathan Fillion drove their vehicle and came out saying it was like driving a shark, which is where the name SRK came from.[32] This model added extra power (89 hp) and four body designs on a common chassis.[33] According to Frohnmayer, Generation 6 SRK, revealed in April 2012, was to be the pilot with 14 vehicles produced, 10 of which already had committed purchasers, then the pilot run had been increased to 40 units, sold for $41,000 each. Some time later, Generation 7 was expected to be the mass production model in late 2012[32] but the Company determined it was too large and heavy to create a viable market solution and opted to develop an eighth prototype generation that featured handlebars instead of a steering wheel.[34] The change in steering and occupant packaging dropped an estimated 600 lbs. from the vehicle design.

In June 2020, Arcimoto started working with Sandy Munro to streamline the design and manufacture[2]

See also

References
  1. "Arcimoto Charges Ahead With First Deliveries of Electric FUVs".
  2. "Arcimoto Announces Strategic Agreement With Munro & Associates To Plan For High Volume Production of Ultra Efficient Electric Vehicles". www.businesswire.com. June 10, 2020. Retrieved October 30, 2020.
  3. Frohnmayer, Mark (August 19, 2020). "Arcimoto 2020 Q2 Earnings Webinar". youtube.com. Retrieved October 4, 2020.
  4. Frohnmayer, Mark (August 19, 2020). "Arcimoto 2020 Q2 Earnings Webinar". youtube.com. Retrieved October 4, 2020.
  5. "Arcimoto Reports Second Quarter 2020 Financial Results and Provides Corporate Update". www.sec.gov. Retrieved October 4, 2020.
  6. Frohnmayer, Mark (August 19, 2020). "Arcimoto 2020 Q2 Earnings Webinar". youtube.com. Retrieved October 4, 2020.
  7. "LinkedIn". LinkedIn.com. October 4, 2020.
  8. "Barry Diller's Grand Acquisitor". www.fastcompany.com. October 4, 2020.
  9. Frohnmayer, Mark (March 22, 2019). "Arcimoto Factory Tour & Mark Frohnmayer Interview". youtube.com. Retrieved October 4, 2020.
  10. "LinkedIn". www.linkedin.com. October 4, 2020.
  11. "LinkedIn". www.linkedin.com. October 4, 2020.
  12. "LinkedIn". www.linkedin.com. October 4, 2020.
  13. "LinkedIn". www.linkedin.com. October 4, 2020.
  14. https://www.arcimoto.com/fuv/
  15. https://www.youtube.com/watch?v=Kt4RYzbhD7w
  16. https://www.youtube.com/watch?v=aq9ii3Ulx0Y
  17. https://www.youtube.com/watch?v=aq9ii3Ulx0Y
  18. https://www.businesswire.com/news/home/20170928005622/en/Arcimoto-Announces-New-U.S.-Manufacturing-Plant-Oregon
  19. https://www.youtube.com/watch?v=5lAbNf3gCy8
  20. https://www.youtube.com/watch?v=obLMIJ08hvw
  21. https://www.youtube.com/watch?v=Nem69y-E0-4
  22. http://farasis.com/en/index.html
  23. https://www.youtube.com/watch?v=aq9ii3Ulx0Y
  24. https://wsw.com/webcast/cowen69/fuv/1819515
  25. "Arcimoto - The Everyday Electric". Arcimoto. Retrieved May 31, 2018.
  26. Gitlin, Jonathan M. (January 9, 2016). "The Arcimoto FUV electric vehicle is the most fun thing we did at CES". Ars Technica. Condé Nast. Retrieved August 16, 2019.
  27. "Arcimoto Begins Retail Production and Delivery of Ultra-Efficient, Pure-Electric Fun Utility Vehicles".
  28. "Let The FUV Begin: EV Startup Arcimoto Starts Retail Production Of All-Electric Three-Wheeler".
  29. Frohnmayer, Mark (April 14, 2020). "Arcimoto Spring 2020 Update". youtube.com. Retrieved October 7, 2020.
  30. "Arcimoto History - The Story of the FUV". Arcimoto. Retrieved August 16, 2019.
  31. Heldler, Jason (September 27, 2009). "Arcimoto Pulse - 3 Wheel Electric Vehicle". Green Car Reports. Retrieved August 16, 2019.
  32. Said by Frohnmayer during an in-class presentation on 7 February 2012 at Oregon State University.
  33. "SRK". Arcimoto. Archived from the original on April 26, 2011. Retrieved April 24, 2011.
  34. Finley, Klint (October 18, 2015). "The Key to Cheap Electric Cars? Ditch the Steering Wheel". Wired. Condé Nast. Retrieved December 2, 2015.
This article is issued from Wikipedia. The text is licensed under Creative Commons - Attribution - Sharealike. Additional terms may apply for the media files.