YYoga

YYOGA is a yoga, fitness, and wellness company based in Vancouver, British Columbia.[1][2] It is the original network yoga company in Canada.[3] Terry McBride founded the company in 2007.[4][5] McBride is the CEO.[1][6]

YYOGA
Founded2007
FounderTerry McBride
Headquarters
Area served
Canada
Key people
Terry McBride - CEO Carey Dillen - President
Websitewww.yyoga.ca

History

In 2007, Nettwerk music executive, entrepreneur and yogi Terry McBride founded YYOGA.[4][5][7] The company was founded with the intention to create a community of yoga studio and lifestyles centres whose schedules fit better into peoples lifestyles.

In October 2012, McBride partnered with Ian Gillespie, a Vancouver developer, to place wellness centres within residential developments.[8] Their collaboration allowed McBride to build studios, as opposed to leasing and renovating pre-existing buildings. The company opened its first location in Toronto, Canada in November 2013.[1][5] According to Business Vancouver, the studio is the largest studio in the YYOGA network and also in Toronto.[5]

In 2019, the company launched YYOGA at Home, which offers hundreds of pre-recorded classes and daily live streaming classes of yoga, pilates, meditation and mindful movement. In addition, the company launched Own a YYOGA, a franchise program where owners are supported by an established team and brand to be their own boss.

The company operates 9 studios in Vancouver, British Columbia, Richmond, Burnaby, North Vancouver, West Vancouver, Whistler and has an active online and social media presence at @YYOGA.[3]


References

  1. Josh Tapper (2013-03-19). "Yoga's evolution: From basement studios to big business". Retrieved 2014-10-11.
  2. "YYoga Launches Its Yoga App". December 2012. Retrieved 2014-10-11.
  3. "Why you need to practice yoga at YYoga". 2014-07-22. Retrieved 2014-10-11.
  4. "Terry McBride's YYoga expands east". 2012-03-28. Retrieved 2014-10-11.
  5. Emma Crawford (2013-11-06). "Vancouver yoga chain expands into Toronto". Retrieved 2014-10-11.
  6. Gillian Shaw (2008-05-30). "Music mogul finds big market for yoga". Retrieved 2014-10-11.
  7. "YYoga Stretches Out with $9.0M". 2012-02-02. Retrieved 2014-10-11.
  8. Kerry Gold (2012-10-06). "Terry McBride's newest mantra: condo yoga". Retrieved 2014-10-11.
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