Twinkl

Twinkl Educational Publishing is an online educational publishing house, producing teaching and educational materials.[1][2] Twinkl was founded by Jonathan Seaton [3][4] and Susie Seaton. Its headquarters are in Sheffield, England.[5][6]

Twinkl Educational Publishing

Type	Private company
Industry	Education
Founded	24 March 2010
Founder	Jonathan Seaton, Susie Seaton
Headquarters	Sheffield , England
Area served	Worldwide
Key people	Jonathan Seaton (CEO)
Products	Educational resources, teacher planning materials, teacher assessment materials, publishing
Services	Educational assessment School resourcing Primary education Secondary education Education Technology Continuous Professional Development
Number of employees	500+
Website	twinkl.co.uk

In 2018 its international sales were £2,600,000.[7]

History

While working as a teacher, Susie had difficulty sourcing materials for her lessons, which led the couple to begin creating their own resources and publishing these online. Twinkl now creates digital teaching materials for educators worldwide.[8] This includes materials for primary schools,[9] secondary schools, parents[10][11] home educators,[12] childminders, English as a second language, special educational needs and disabilities, adult education,[13] and international markets.[14]

Location

The company moved to its current HQ in Sheffield, England in 2014.[8] As of 2020, the company has over 710 team members in 15 locations around the world. In 2017, Twinkl opened a second office[15] in Wollongong, Australia.[16][17]

Recognition and achievements

In April 2018, Twinkl received The Queen's Award for Enterprise[18] for the company's work in international trade.[19]

In 2019 Twinkl was ranked at number 28 on The Sunday Times WorldFirst SME Export Track 100. The track ranks SMEs (small medium enterprises) with the fastest-growing international sales over the last two years.[20]

In 2019, Twinkl received a Guinness World Record. The record was set for ‘most people in a singing relay - multiple songs.[21] In total, 384 people took part.

In 2020, Twinkl received The Queen’s Award for Enterprise for Innovation.[22]

Jonathan Seaton, Co-Founder and CEO of Twinkl Educational Publishing was awarded an Member of the Order of the British Empire (MBE) for Twinkl’s services to Technology and Education during the Coronavirus pandemic in 2020.[23]

Coronavirus response

Twinkl offered all its resources for free to parents, teachers and carers globally during the Coronavirus school closures.[24]

Twinkl partnered with BBC Bitesize to supply educational materials to support home learning.[25]

Partnerships

BBC Children in Need

Twinkl is the Official Education Partner for BBC Children in Need.[26] Twinkl offers a range of free resources, supporting children and schools to fundraise for the charity.

BBC Studios

In June 2020, Twinkl partnered with BBC Studios [27] to create a range of educational Doctor Who resources [28] for Primary school children.

TwinklHive

In 2019, Twinkl launched a startup accelerator called TwinklHive.[29] This is based in Sheffield, UK.

References

1. Stubbs, Rachel. "Top four teaching resources for supply teachers and teaching assistants". FE News. Retrieved 12 January 2019.
2. http://www.thestar.co.uk/news/business/business-news/twinkl-is-a-rising-star-across-globe-1-7006847
3. "LDC". www.ldc.co.uk. Retrieved 20 September 2018.
4. "The Big UK Newsroom". thebiguknewsroom.co.uk. Retrieved 20 April 2018.
5. https://bdaily.co.uk/industrials/03-10-2014/twinkl-to-shine-at-wards-exchange-in-sheffield/
6. http://www.teachingnews.co.uk/2012/11/resource-site-of-the-week-twinkl/
7. Ltd, Insider Media. "Yorkshire businesses named in SME Export Track 100". Insider Media Ltd. Retrieved 30 May 2019.
8. "Digital publisher Twinkl is rising star across the globe". ISSN 0307-1235. Retrieved 12 January 2019.
9. "The Guardian". www.theguardian.com. Retrieved 6 January 2018.
10. "Online Guide". www.qaeducation.co.uk. Retrieved 12 January 2019.
11. "Sheffield publisher expands into new market with product for parents – unLTD Business". Retrieved 12 January 2019.
12. Emily Drabble (24 September 2013). "How to teach... ancient Greece". The Guardian. Retrieved 24 September 2013.
13. "The Guardian". www.theguardian.com. Retrieved 8 December 2014.
14. "Domain". /www.domain.com.au. Retrieved 10 October 2018.
15. "5 UK tech providers ploughed $130M into Australia during 2017". ARN. Retrieved 1 February 2018.
16. "Twinkl Australia | North Wollongong | Education Website | Placedigger". Place Digger - Digg Great Places in Australia. Retrieved 20 November 2017.
17. Begum, Shelina (15 February 2019). "Education platform launches Manchester office at WeWork". men. Retrieved 7 May 2019.
18. "Queen's Award like rocket fuel for Twinkl - The Queen's Awards for Enterprise". queensawards.blog.gov.uk. Retrieved 30 August 2018.
19. "Queen's Awards for nine elite South Yorkshire firms". www-thestar-co-uk.cdn.ampproject.org. Retrieved 25 April 2018.
20. Ltd, Insider Media. "Yorkshire businesses named in SME Export Track 100". Insider Media Ltd. Retrieved 30 May 2019.
21. https://www.standard.co.uk/news/uk/adorable-moment-schoolchildren-break-guinness-world-record-by-singing-one-word-each-in-song-relay-a4282741.html
22. https://www.businessleader.co.uk/who-are-the-2020-queens-awards-for-enterprise-winners/83695/
23. https://inews.co.uk/news/uk/queens-birthday-honours-list-2020-full-mbe-obe-cbe-knighthood-damehood-705313
24. https://www.bbc.co.uk/news/technology-51960865
25. https://www.manchestereveningnews.co.uk/whats-on/family-kids-news/bbc-bitesize-lessons-online-free-18102842
26. https://www.bbcchildreninneed.co.uk/schools/
27. https://www.radiotimes.com/tv/scifi/2020-06-10/doctor-who-educational-resources/
28. https://www.whatsontv.co.uk/news/doctor-who-bbc-studios-free-educational-resources-kids-lockdown-624987/
29. https://www.thebusinessdesk.com/yorkshire/news/2043595-expanding-education-business-creates-industry-buzz-with-new-edtech-acclerator