Twinkie the Kid
Twinkie the Kid is the mascot for Twinkies, Hostess's golden cream-filled snack cakes.[1] He is a registered trademark of Hostess Brands. He made his debut in 1971.[2] He has appeared on product packaging, in commercials and as related collectible merchandise, except for a brief period between 1988 and 1990.
A Twinkie the Kid-shaped Twinkie holder
| Twinkie the Kid | |
|---|---|
 | |
| Voiced by | Allen Swift |
| In-universe information | |
| Species | Twinkie |
Description
Twinkie the Kid is an anthropomorphized Twinkie appearing as a wrangler. He wears boots, gloves, a kerchief with hearts, and a ten-gallon hat with the words "Twinkie the Kid" on the brim.
The Twinkie the kid mascot/logo was created by Denny Lesser, a route delivery driver for Hostess in the San Fernando Valley, CA. He designed the mascot and his wife made the costume that he used for a traveling promotional campaign.
Animated commercial appearances
The character appeared in animated TV advertisements for Twinkies in the 1970s, voiced by Allen Swift.[3]
Notes
- Mansour, David (2005), From Abba to Zoom: A Pop Culture Encyclopedia of the Late 20th Century, Andrews McMeel Publishing, p. 502
- "Twinkie The Kid, Dead At 85". Huffington Post. 2012-11-16. Retrieved 3 April 2013.
- IMDb entry for Allen Swift
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