The Race Card (book)

The Race Card: Campaign Strategy, Implicit Messages, and the Norm of Equality, is a book written by American author Tali Mendelberg. In this book, she examines how and when politicians play the race card and then manage to plausibly deny doing so. She argues that politicians routinely evoke racial stereotypes, fears, and resentments without voters' awareness. The book argues that politicians sometimes resort to subtle uses of race to win elections.

The Race Card: Campaign Strategy, Implicit Messages, and the Norm of Equality
AuthorTali Mendelberg
CountryUnited States
LanguageEnglish
PublisherPrinceton University Press
Publication date
April 1, 2001
ISBN0-691-07071-7

Awards

Samples of the text
  1. Sample 1
  2. Sample 2
  3. Sample 3

Reviews
  1. Princeton review
  2. Powells review

References
  1. "Woodrow Wilson Foundation Award Recipients". apsanet.org. American Political Science Association (APSA). Retrieved 21 June 2015.
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