Svensk Damtidning

Svensk Damtidning (meaning Swedish Women's Weekly in English) is a weekly women's magazine published in Sweden since 1889. The magazine is headquartered in Helsingborg.

Svensk Damtidning
Cover of Svensk Damtidning from the magazine's centennial year, 1989.
CategoriesWomen's magazine
FrequencyWeekly
PublisherAller Media AB
Year founded1889 (1889)
CompanyAller Media
CountrySweden
Based inHelsingborg
LanguageSwedish
WebsiteSvensk Damtidning
ISSN0039-6486
OCLC487916158

History and profile

The magazine was established in 1889.[1][2] Svensk Damtidning is part of Aller Media and is published by Aller Media AB on a weekly basis.[3] Its headquarters is in Helsingborg.[3]

During the initial period Svensk Damtidning targeted all women without a special reference concerning social class, but later it is called a royal lifestyle magazine.[4] The magazine began to cover celebrity news from the 1970s and focuses on the news about the European royal families.[2] Its audience is women aged between 20 and 49.[3]

Men's magazine, Café, is its one of sister magazines.[5]

Just after one year after its publication Svensk Damtidning became the second best-selling women's magazine in Sweden.[1] In 2007 the magazine sold 139,00 copies making it the eighth largest magazine in the country.[6] Both in 2011 and in 2013 the magazine was the sixth best-selling magazine in Sweden. The 2011 circulation of the magazine was 145,600 copies.[7] Its circulation was 144,600 copies in 2013.[8]

References
  1. Ulrika Holgersson (2007). "Constructions of Class in Swedish Women's Magazines at the Beginning of the 20th Century" (PDF). Malmö University. Retrieved 2 April 2017.
  2. Therése Andersson (2012). "Fashioning the fashion princess: mediation—transformation—stardom". Journal of Aesthetics & Culture. 4. Retrieved 2 April 2017.
  3. "Svensk Damtidning". Adnative. Retrieved 2 April 2017.
  4. "Madeleine reveals royal baby's gender: report". The Local. 30 October 2013. Retrieved 2 April 2017.
  5. "Historien om Café: Bästa läsningen och snyggaste modet sedan 1990". Café (in Swedish). Retrieved 2 April 2017.
  6. Eva Harrie, ed. (2009). The Nordic Media Market (PDF). Gothenburg: Nordicom. Retrieved 2 April 2017.
  7. "Top ten titles by circulation 2011". Nordicom. Retrieved 2 April 2017.
  8. "Top ten titles by circulation 2013". Nordicom. Retrieved 2 April 2017.
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