Sang Bleu

Sang Bleu (French pronunciation: ​[ s ɑ̃bl ø]; lit. "Blue Blood") is an independent, multi-disciplinary media platform and creative agency. Encompassing Sang Bleu magazine: a publication centred around contemporary art, culture, fashion, fine art, performance art, literature, sociology, kink and tattooing;[1][2] SangBleu, a typeface under the type design company Swiss Typeface and a creative agency called Sang Bleu. Sang Bleu was initiated in 2006 in London, UK, by Maxime Plescia-Büchi, its Swiss creative director who currently runs it with his wife Hope Plescia-Büchi. Büchi works as a tattoo artist at Sang Bleu London together with a dozen other tattoo artists and temporary resident artists. Sang Bleu is notable for its publications,[3] its collaboration with Swiss luxury watchmaker Hublot[4][5] and its work on celebrities like Kanye West[6][7] and FKA Twigs. Sang Bleu is also known for creating logos and corporate typefaces for Balenciaga, Rick Owens, CSS Bard Hessel Museum, the City of Stockholm, Esquire magazine and Vogue.[8] It has held events at department stores including Selfridges,[9] the London Edition Hotel and Imperial Art Studios in Downtown Los Angeles.[10] In May 2016, the first international Sang Bleu studio opened in Zürich, Switzerland.[11]

References
  1. "Sang Bleu".
  2. "Tatouage: Zurich a du Sang Bleu dans les veines". L'Hebdo. 26 May 2016.
  3. Kevin Wong (18 April 2016). "Maxime Buchi of Sang Bleu Releases a Book of His 1000 Tattoo Designs". HypeBeast.
  4. Mark Bernardo (22 February 2016). "Hublot has Sang Bleu In Its Veins". Hublot.
  5. "Hublot Big Bang Sang Bleu". Montres de Luxe.
  6. "Maxime Buchi Talks Tattooing Kanye West, Sang Bleu, and His New London Shop". Complex. 28 February 2015.
  7. Andres Tardio (28 February 2013). "What's It Like To Tattoo Kanye West?". MTV News.
  8. Laura Hawkins (28 May 2016). "Sang Bleu: Ink Outside the Box". Amuse.
  9. Claire Marie Healy (2015). "Maxime Buchi's tattoo revolution comes to Selfridges". Dazed.
  10. "Sang Bleu Art & Tattoo Pop-Up At Imperial Art Studios". Los Angeles, CA: Amadeus Magazine.
  11. Emmanuel Coissy (28 May 2016). "L'Antre de l'Encre". Friday Magazine.


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