Sandra "Alexandrina" Don-Arthur

Sandra Don-Arthur (born 22 April 1980) also known as Alexandrina in the showbiz industry is a professional makeup artist and Vlogger from Ghana.[2] She is the founder and C.E.O of Alexiglam Studio,[3] a Ghanaian makeup and beauty company that provides beauty services to women in Ghana.[2][4]

Sandra "Alexandrina" Don-Arthur
Born
Sandra Don-Arthur

22 April 1980
Ghana
NationalityGhanaian
EducationSt. Roses Secondary School
Alma materAshesi University
Occupation
  • Makeup artist
  • Creative director
  • Beauty Vlogger
Years active2011–present
Children2
Parent(s)Dr. Eric George Alexander Don-Arthur (father)
Mrs Natalia Don-Arthur (mother)
RelativesEric Don-Arthur[1]

Early life

She was born to a Ghanaian architect father, Dr. Eric George Alexander Don-Arthur [5] [6] and a Russian mother, Mrs Natalia Don-Arthur who is a biochemist. She grew up in both Ghana and Russian with her 4 siblings and is the younger sister of Eric Don-Arthur, the 2016 National Democratic Congress Parliamentary Candidate for the Effutu Constituency.[1]

Don-Arthur attended Morning Star School in Cantonments and moved to St. Roses Senior High School in Akwatia. Later, she left to the United Kingdom to study at the West London College and in 2011 proceeded to the Mink College where she graduated with a certificate in makeup artistry, hair styling and special effects. She is also an alumnus of the Ashesi University in Ghana.

Career

In 2011, Alexandrina started makeup professionally after completing courses in the UK. Her work as a makeup artist came to the limelight when the lead makeup artist asked her to do the makeup for the Managing Director of MNET Africa, Biola Alabi as a guest on the '@ Home With…' TV Show in London.[7]

Don-Arthur has worked on a number of celebrities in both the Ghanaian and Nigerian entertainment industry such as Omotola Jalade Ekehinde, Efya, Joselyn Dumas, Juliet Ibrahim, Nadia Buari, Jackie Appiah, Jim Iyke, Yvonne Okoro and DJ Cuppy.[8]

She was selected by Maybelline New York, Ghana as part of their board of influencers to help influence Maybelline's activities in Ghana. Maybelline New York also gave her the opportunity to host Africa's first dedicated makeup TV show, “Makeup Diaries,” which aired on DSTV in 46 countries.[9]

She was also a regular guest and the lead makeup artist on the first season of "Keeping It Real" a show hosted by Ghanaian Actress and Host, Joselyn Dumas where modern Ghanaian women shared their views on various topics affecting them in 2017.[10] She has created makeup editorials for Glitz Africa Magazine, Debonair Afrik Magazine, Dream Wedding Magazine and Haute Canoe Magazine[11][12]

A number of Ghanaian political figures have also been touched by Alexandrina's expert hands including Former First Lady of Ghana, Nana Konadu Agyeman-Rawlings, Ursula Owusu, Nana Oye Lithur, Ghana's first Female Chief of Staff,[13] Frema Osei Opare and Foreign Affairs minister, Shirley Ayorkor Botchway[14][15]

In 2015, she paid tribute to the late Kofi Ansah in partnership with Maybelline New York via her Haute Avant Garde collection that featured clothes from the legendary Ghanaian designer and creative makeup to showcase the diverse range of Maybelline New York products.[16]

She was selected as the only Ghanaian makeup artist and West African representative to take part in the New York Fashion Week[17] and worked with Victoria Secret model, Mayowa Nicholas, Sabah Koj during the Fall/Winter shows.[18] In 2019, she launched her beauty brand and academy, Alexiglam Studios to help promote the African beauty narrative and train young makeup artists. [19]


She's attributed her growth as a makeup artist to her inquisitive nature as a child and her love for exploring new things. Pat McGrath and Bimpe Onakoya are a few of her mentors in the beauty industry.[20]

Notable works

During the royal visit of Charles, Prince of Wales and his wife, Camilla, Duchess of Cornwall to Ghana in November 2018,a state banquet with a mini-fashion show was held in their honor and Alexandrina was appointed as lead make-up artist for the show.[21][22] Her editorial work on the face of Ghanaian-Nigerian international model, Victoria Michaels was featured in Paris-based, Roots Magazine.[23]

Corporate social responsibility

She is also the co-founder of SICKLE STRONG WARRIORS FOUNDATION, a non-profit organization which seeks to raise awareness on sickle-cell and foster unity among sickle-cell patients in Ghana.[24]

As part of her CSR and philanthropic works, she also learnt her expertise to the Fair Justice Initiative project, ‘Remember Me’. [25] It was a collaborative project between Ghanaian photographer, Francis Kokoroko, Rania Odaymat, and The Fair Justice Initiative focused on twelve women who had been sentenced to life in prison at the Nsawam Prisons. The women's prison attire were replaced with traditional clothing and their photos taken which was showcased at the 'Make Be' exhibition at La Maison in October 2018. It has since been developed into a coffee book to promote advocacy.[26]

Personal life

She lives in Accra, Ghana with her two kids.[24]

Awards and nominations

Year Event Prize Result
2016 Ghana Makeup Awards Best Editorial Makeup Artist Nominated Won[27]
2018 Ghana Makeup Awards Best Makeup Artist Nominated Won[28]
2018 Young Entrepreneurs Awards Excellence in Makeup Artistry Nominated Won

References

  1. Online, Peace FM. "Former TV3 Man Eric Don- Arthur Wins ..." www.peacefmonline.com. Retrieved 2 August 2019.
  2. "Sandra Don-Arthur wins top Ghana Makeup Award". www.myjoyonline.com. Retrieved 2 August 2019.
  3. "World's leading makeup brand launches in Ghana on Friday". www.myjoyonline.com. Retrieved 2 August 2019.
  4. "Sandra Don-Arthur makes Ghana proud at New York Fashion Week". www.ghanaweb.com. Retrieved 4 August 2019.
  5. https://www.modernghana.com/news/205635/nkrumah-mausoleum-decays.html
  6. https://www.culturalencyclopaedia.org/an-architectural-history-of-ghana-entry
  7. "Makeup artiste Sandra Don Arthur partners Maybelline New York". www.graphic.com.gh. Retrieved 2 August 2019.
  8. "Actress retained as Ambassador for BO16". www.pulse.ng. 5 February 2016. Retrieved 2 August 2019.
  9. "Top Makeup Artiste Tells Her Success Story". Modern Ghana. Retrieved 2 August 2019.
  10. Baruti, J. (3 January 2018). "Joselyn Dumas reveals how far she nearly went in the name of beauty". Yen.com.gh - Ghana news. Retrieved 2 August 2019.
  11. "Frema Opare, Ursula Owusu, others cover 2017 Glitz Africa Magazine". www.pulse.ng. 8 September 2014. Retrieved 2 August 2019.
  12. "HAUTE CANOE Magazine - Get your Digital Subscription". Magzter. Retrieved 11 August 2019.
  13. Agyeman, Adwoa (24 July 2019). "Chief of Staff honoured as model African woman". Adomonline.com. Retrieved 4 August 2019.
  14. BellaNaija.com (6 September 2016). "#WomenInspiringWomen: Glitz Africa Magazine features Ghanaian Power Women – Ursula Owusu-Ekuful, Hanna Tetteh, Nana Oye Lithur & More in the Latest issue". BellaNaija. Retrieved 4 August 2019.
  15. "Frema Opare, Ursula Owusu, others cover 2017 Glitz Africa Magazine". www.ghanaweb.com. Retrieved 4 August 2019.
  16. "Sandra Don Arthur | Peace Fm Online - Photo Gallery". www.peacefmonline.com. Retrieved 2 August 2019.
  17. "Sandra Don-Arthur makes Ghana proud at New York Fashion Week". www.ghanaweb.com. Retrieved 2 August 2019.
  18. "Sandra Don-Arthur appears at New York Fashion Week". Issuu. Retrieved 3 August 2019.
  19. https://starrfm.com.gh/2019/10/celebrity-make-up-artist-alexandrina-don-arthur-opens-studio-in-ghana/
  20. Best of Africa, Sandra Don-Arthur, retrieved 3 August 2019
  21. "A royal visit to a land of princes". 7 November 2018. Retrieved 11 August 2019.
  22. "Prince Charles gets Ghana's Star honour". www.ghanaweb.com. Retrieved 11 August 2019.
  23. "Roots Magazine". Roots Magazine (in French). Retrieved 11 August 2019.
  24. "The telling journey of a Sickle Strong Warrior!". Citi 97.3 FM - Relevant Radio. Always. 19 June 2017. Retrieved 2 August 2019.
  25. Initiative, The Fair Justice. "The Fair Justice Initiative". The Fair Justice Initiative. Retrieved 11 August 2019.
  26. Remember Me, retrieved 11 August 2019
  27. Otoo, Lilipearl Baaba. "Face of Make-up Blogging nominated for Makeup Blog of the Year | Business & Financial Times Online". Retrieved 4 August 2019.
  28. "Sandra Don-Arthur Wins Top Ghana Makeup Award". Modern Ghana. Retrieved 4 August 2019.
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