Richard S. Braddock

Richard S. "Rick" Braddock (born Nov. 30, 1941) was described as "first in line to succeed John S. Reed as chairman" when he left Citicorp in 1992.[1] Other firms, "fast-growth businesses,"[2] in which he held high level positions include Priceline[3] and FreshDirect.[4]

He is also a member of the Council on Foreign Relations[5]

Career

After eight years at General Foods as a product manager, the Harvard MBA[6](1965) came to Citicorp in 1973.[2]

Citicorp

Braddock was a Citicorp employee for 19 years.[1] He became president of Citibank's parent company January 1990, a position previously held by Reed.

Increasingly advanced positions he had previously held were in the Individual portion of the firm's three capital "I" units: Individual, Investment, Institutional.[7]

Known informally as Rick Braddock,[8] he headed the credit card subsidiary (CCSI - Citicorp Credit[9] Services, Inc) during its transition to the name Citibank USA.[10]

Commercial lending was an area in which he held "little experience"[1] at a time when the bank had severe problems in that area.

Priceline
Main article: Priceline.com

Braddock became CEO of then-two-year-old Priceline in 1999,[3] shortly before founder Jay S. Walker left. The New York Times noted that Priceline's stock "plummeted from .. $165 .. to $58.25" before Braddock came aboard. His involvement with the firm began in 1998;[11] he left in 2004.

Joinem

March 2015 Braddock joined with Joinem co-founder Darren Waxman in enabling group purchasing to lower prices for the company's customers, using "something it calls WePower."[8]

Personal

He was born in Oklahoma City to Robert L. and Mary Alice Braddock on November 30, 1941. Richard's education included a BA from Dartmouth (1963) and a Harvard MBA (1965).[12]

Rick and his (second) wife Susan have a daughter. Braddock also has two sons and another daughter from a prior marriage.

References
  1. Louis Uchitelle (October 6, 1992). "Citicorp President Resigns". The New York Times.
  2. "Richard Braddock".
  3. Timothy L. O'Brien (September 19, 1999). "In my Duffel Bag: Richard S. Braddock". The New York Times.
  4. "The story of online groceries" (PDF). Pearson Education.
  5. "Membership Roster". Rick Braddock
  6. "Bouncing around". Forbes. May 16, 1999.
  7. Reed's Lower Case pair of "i" units, Insurance, and Information, a reseller of Timesharing service on DECsystem-10s and DECsystem-20s), were not in the same league as the Capital I SBUs - Strategic Business Units.
  8. Danielle Abril (March 10, 2015), "Joinem raises $5M, launches public social commerce website", BizJournals.com (Dallas)
  9. card, silent like the Chrysler in Chrysler-Daimler
  10. CBSD / CitiBank South Dakota, to get around New York State's then 18% usuary limit; CBSD charged 19.8%.
  11. "Braddock Resigns As the Chairman Of Priceline.com". The Wall Street Journal. April 9, 2004.
  12. "Richard and Susan Braddock".
This article is issued from Wikipedia. The text is licensed under Creative Commons - Attribution - Sharealike. Additional terms may apply for the media files.