Noreen Fraser Foundation

The Noreen Fraser Foundation (NFF) is a national, non-profit, philanthropic organization based in Los Angeles. Its mission is to raise funds for breakthrough research that advances precision medicine for the prevention and treatment of women's cancers. Their hope is that the cancer will become a manageable disease that patients will live with and not die from, until it ceases to exist.

The Noreen Fraser Foundation was founded in 2006 by producer Noreen Fraser. Since then, NFF has been actively involved in numerous successful fundraising campaigns, including Stand Up To Cancer and MenForWomenNow.com.

Noreen’s Story

Noreen Fraser[1] was diagnosed with Stage IV breast cancer in 2001.[2][3][4] By 2003, her cancer had metastasized to her bones. After years of fighting, Noreen pledged to devote herself to raising money for focused research to find new techniques to prevent and fight cancer.

She started the Noreen Fraser Foundation in 2006 and recruited other survivors and prominent figures in the medical, entertainment, and business industries to join the organization. In 2008, Noreen Fraser co-created and co-produced the network television special Stand Up To Cancer (which raised over $100 million for cancer research).[5]

Prior to starting the Noreen Fraser Foundation, Noreen produced other award winning television shows including, Entertainment Tonight, ABC’s Home Show and The Richard Simmons Show. Prior to her death in 2017, Noreen was working on producing a documentary about cancer’s effects and developing a television project that would serve to raise awareness for women’s cancers.

Board of directors
  • Noreen Fraser, President & CEO
  • Michelle McBride, Esq., Chair, Board of Directors
  • Mea Argentieri, Writer & Founder, Majestic Heart Publications
  • Denise Contis, Executive Vice President, the Discovery Channel
  • Christopher Donnelly, LBI Entertainment
  • Doug Ellin, Creator, HBO's Entourage
  • Woody Fraser, Secretary & Chief Financial Officer – Eight time Emmy Award Winning television producer
  • Pam Fryman, Producer/Director
  • Doug Herzog, President, MTV networks entertainment group
  • Noreen Herzog, Nonprofit Executive
  • Vicki Iovine, Author and Columnist
  • Phyllis McGrady, Executive Producer and Senior Vice President, ABC News
  • Stacy Phillips, Founder and Managing Principal, Phillips Lerner, A Law Corporation
  • Michelle Sobrino-Stearns, Vice President & Publisher, Variety

Fundraising Programs

Men for Women Now

The Men for Women Now campaign targets men and urges them to encourage the women in their lives to schedule appointments for a mammogram and a Pap smear. Last May, the campaign worked with notable celebrities to create e-cards for Mother’s Day.[6] In Fall 2009, NFF and Men For Women Now teamed up with SocialVibe to create a Save The Boobs Facebook application to raise awareness about Breast Cancer Awareness Month, which takes place in October.

Stand Up To Cancer
Main article: Stand Up to Cancer

Stand Up To Cancer (SU2C) is a charitable program of the Entertainment Industry Foundation (EIF) established by media, entertainment and philanthropic leaders who have been affected by cancer. The program was televised in over 170 countries on ABC, NBC, and CBS, three major broadcast networks, on September 5, 2008.[7] The campaign raised over $100 million. Noreen Fraser Foundation (NFF) co-created Stand up to Cancer and is a member of their Executive Leadership Committee (ELC).[8]

Medical Advisors

References
  1. "Noreen Fraser in Stand Up 2 Cancer Press Conference". Zimbio.
  2. "Noreen Fraser, television producer who raised millions while fighting breast cancer, dies at 63". Los Angeles Times. 2017-03-29. Retrieved 2020-04-24.
  3. Roberts, Sam (2017-03-30). "Noreen Fraser, Who Led a Public Fight Against Cancer, Dies at 63". The New York Times. ISSN 0362-4331. Retrieved 2020-04-24.
  4. "Archived copy". Archived from the original on 2009-10-21. Retrieved 2009-10-05.CS1 maint: archived copy as title (link)
  7. "Network anchors weigh in for a TV sea change: Stand Up to Cancer makes it to primetime to raise awareness and funds for a cure.(EIGHT WOMEN: ONE CAUSE) - Daily Variety - HighBeam Research". web.archive.org. 2 November 2012. Archived from the original on 2012-11-02.
  8. Steinberg, Jacques (28 May 2008). "Anchors to Stage Live Cancer Benefit" – via NYTimes.com.
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