Nego do Borel

Nego do Borel, artistic name of Leno Maycon Viana Gomes (born 10 July 1992), is a Brazilian singer of funk ostentação, songwriter and actor.[1] He is known for hits "Os Cara do Momento", "Diamante de Lama", "Bonde dos Brabos" and "Você Partiu Meu Coração", with Wesley Safadão and Anitta.[2] Currently he has two albums released by Sony Music.[3] Nego do Borel was the sixth Brazilian artist to enter the US Billboard Hot 100.[4][5]

This name uses Portuguese naming customs: the first or maternal family name is Viana and the second or paternal family name is Gomes.
Nego do Borel
Nego do Borel in 2018
Background information
Birth nameLeno Maycon Viana Gomes
Born (1992-07-10) 10 July 1992
Rio de Janeiro, Brazil
Genres
Occupation(s)
  • Singer
  • songwriter
  • actor
Years active
  • 2012–present (singer)
  • 2015–present (actor)
LabelsSony Music
Associated acts
Websitenegodoborel.com

Early life

Leno Maycon Viana Gomes was born on 10 July 1992 in Rio de Janeiro and was raised in Morro do Borel, a slum in Rio. He was the only child of Roseli Vianna and Nelcir Gomes.[6] He dropped out of school in fourth grade to become a funk artist.[7] The name "Nego do Borel" (meaning "black man from Borel") emerged from a nickname given to him by one of his friends. Gomes would later adopt it as his stage name.[8] Nego was raised an evangelical Christian and his mother baptised him Leno Maycon Viana Gomes after John Lennon and Michael Jackson.[9]

Due to early life lived in poverty,[10] almost all his teeth had rotted by the time he rose to fame, so his first priority was to take care of his oral health. Nego bought dentures costing 100,000 BRL and rebuilt his house for his mother.[11] At the height of his fame, he was earning 200,000 BRL per month.[12]

Career

2012–2014: Beginning of career

In 2012, Nego released his debut single "Os Caras do Momento" (English: The Guys of the Moment).[13] As of October 2018, the music video has approximately more than 50 million views on YouTube.[14] After his hit single's success, the singer appeared on several television shows such as TV Xuxa, Programa do Ratinho, A Liga, Agora É Tarde, The Noite com Danilo Gentili and more. Nego do Borel's second single "Bonde dos Brabos" currently has more than 14 million views on YouTube.[15]

Nego do Borel was soon signed to Sony Music and released three albums in 2014: the two extended plays MC Nego do Borel, É Ele Mesmo and the live television DVD Da Lama a Ostentação – Ao Vivo. The first album was released on 29 April 2014 and the second album was released on 19 August 2014.[16][17] That same year, Nego released the song "Menina Má" from the DVD Da Lama a Ostentação featuring Melanina Carioca.[18]

2015–present: Nego Resolve and Appearance on TV

In 2015, Nego do Borel released his first studio album Nego Resolve which included the singles "Não Me Deixe Sozinho", "Janela Aberta" e "Nego Resolve". The single "Não Me Deixe was released on 8 July 2015 on the digital platforms ITunes, Google Play and media flow services Spotify, Tidal and Apple Music.[19] Nego collaborated with singer Anitta on her third studio album Bang.

Artistry

Influences

Nego do Borel cites Brazilian funk carioca singer Menor do Chapa as his biggest influence.[20]

Alter egos

Nego do Borel portrays the character Nega da Boreli (meaning "black woman from Boreli"), who caricatures a travesti from a suburb and claims to be the girlfriend of Nego do Borel.[21] She also envies female dancers from Bonde das Maravilhas (meaning "team of wonders").

Controversies

Nego do Borel had two marked interviews on 20 March 2013; one for The Noite com Danilo Gentilli and another for Agora é Tarde. After participating with Danilo Gentili's program to play a joke with Rafinha Bastos, the funk artist was called by Gentili to remain in the SBT, causing his participation in "Agora é Tarde" to be cancelled. Shortly after, Nego was called by Gentili to participate in the framework of "Programa do Ratinho".[22] According to his businessman Nino, the interview scheduled for that day had to be to rebooked for another week.

Discography

Albums
  • MC Nego do Borel (2014)
  • É Ele Mesmo (2014)
  • Nego Resolve (2015)

As lead artist
Title Charts Album
BRA
Billboard
"Os Caras do Momento" — MC Nego do Borel
& É Ele Mesmo
"Bonde dos Brabos" —
"Brincadeira das Maravilhas (Eu Adoro, Eu Me Amarro)" —
"Diamante de Lama" —
"Quero Usufruir" — É Ele Mesmo
"Menina Má" — Da Lama à Ostentação
''Não Me Deixe Sozinho'' — Nego Resolve
''Janela Aberta'' —
''Nego Resolve'' —
"Pretinha Vou Te Confessar" —
"Hoje é Dia de Maldade" — TBA
"Ela Vai Além" —
"Você Partiu Meu Coração" (feat. Anitta & Wesley Safadão) 21
"Esqueci Como Namora" (feat. Maiara e Maraísa) 38
"—" denota singles que não entraram nas paradas musicais.

Tours
  • Os Caras Do Momento (2014–2015)

References
  1. MC Nego do Borel explode com hit ostentação e quer se converter
  2. Nego do Borel lança DVD em que distribui R$ 5 mil durante show
  3. Dos dentes podres, MC Nego do Borel vira hit e ganha R$ 150 mil por mês
  4. Maluma & Nego do Borel’s “Corazon” Debuts On Billboard Hot 100
  5. "Nego do Borel grava clipe da música Não Foi Sorte em floresta". metropoles.
  6. "Nego do Borel tira plateia do chão com sucesso Eu adoro Eu me amarro" (in Portuguese). Globo TV. 3 August 2013. Retrieved 20 February 2014.
  7. "Dos dentes dentes podres MC Nego do Borel vira hit e ganha R$150 mil por mês". Jovem Pan (in Portuguese).
  8. "Nego do Borel, o apelido que logo virou nome artístico". QueroMusicaBoa (in Portuguese).
  9. "MC Nego do Borel explode com hit ostentação e quer se converter". Ego (in Portuguese).
  10. "MC Nego do Borel explode com hit ostentação e quer se coverter". Ego (in Portuguese).
  11. "Dos dentes dentes MC Nego do Norel vira hit e ganha R$150 mil por mês". Jovem Pan, jovem.ig.com.br (in Portuguese).
  12. "Ganhado R$200 mil por mês, funkeiro-joga dinheiro na plateia e pilota moto com nada em gravaçao-25082014". Entretenimento (in Portuguese).
  13. "MC Nego do Borel vira hit e ganha R$150 mil por mês" (in Portuguese). Retrieved 19 November 2018.
  14. "MC Nego do Borel – Os Caras do Momento (CLIPE OFICIAL)". 14 December 2012.
  15. "MC Nego do Borel lança músicas de seu DVD no VEVO e no YouTube" (in Portuguese).
  16. "MC Nego do Borel álbum MC Nego do Borel na Rádio Uol" (in Portuguese).
  17. "MC Nego do Borel – É ele mesmo (album), disponível no Amazon" (in Portuguese).
  18. "MC Nego do Borel lança clipe de "Menina Má" com Melanina Carioca" (in Portuguese).
  19. "Não Me Deixe Sozinho".
  20. "Dos dentes dentes podres MC Nego do Borel vira hit e ganha R$150 mil por mês". JovemPan (in Portuguese).
  21. "MC Nego do Borel tira plateia do chao com sucesso eu adoro eu me amarro" (in Portuguese).
  22. "Danilo Gentili prende funkeiro no SBT para prejudicar Rafinha Bastos". Noticias da TV (in Portuguese).
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