Multimap.com
Multimap.com was a provider of mapping and location-based services. Founded around 1997 and based in London, it was acquired by Microsoft in 2007 for $50 million.[1][2][3][4]
It was then merged into Bing Maps.[5]
It offered street maps and door-to-door travel directions on a public web site. Other offerings included aerial photography, local information, and business services. Services were also offered through its partners, including accommodation, restaurant and train-ticket booking. It also sold historic and aerial photograph prints. Multimap offered discrete panning by clicking links, a form of user interaction later displaced by continuous panning 'slippy' maps. The Geo microformat was used to provide a Wikipedia map overlay generated from the official database download. This was used to browse geotagged articles.
References
- Schonfeld, Erick (December 12, 2007). "Microsoft Buys Multimap for a Reported $50 Million". TechCrunch.
- "Microsoft Acquires One of Europe's Top Online Map Services" (Press release). Microsoft. December 12, 2007.
- Pfanner, Eric (November 13, 2007). "Microsoft acquires MultiMap". The New York Times.
- Paul, Franklin; Wakabayashi, Daisuke (December 12, 2007). "Microsoft buys online mapping company Multimap". Reuters.
- "Multimap Launches Free API (And It Includes Virtual Earth)". Bing. October 16, 2008.