Mount Everest Fashion Runway

Mount Everest Fashion Runway was a fashion show held at an altitude of 5340 m at Kalapathar, near the Everest Base Camp in Nepal by Kasa. The show was part of the Visit Nepal Year 2020 campaign and organized by the Nepal Tourism Board. Models from across the globe including Nepal, Italy, Finland, Singapore, and Sri Lanka attended the event.[1][2] Miss Universe Sri Lanka 2018, Ornella Mariam Gunesekere, also walked in the ramp.[3]

The primary motive behind hosting the event by Pankaj k Gupta and Ramila Nemkul was to raise awareness regarding climate change, and to boost Nepal’s image in the tourism circuit as a destination for all activities. [4]

The fashion show received Guinness World Record for hosting the event in the highest place.[5]

Event

A team of 48 people started trekked to Kalapathar from Luklaon January 18, 2020. To spread awareness, the team used bio-degradable clothes, detergent, shampoo, and also used solar technology to limit pollution. The entire journey was turned into a reality show.[1]

References
  1. "Mt Everest fashion show creates history, enters Guinness Book of World records". Times of India Travel. Retrieved 2020-09-08.
  2. "Nepal to host int'l fashion runway show above 5,600 meters - Xinhua | English.news.cn". Retrieved 2020-09-08.
  3. JAYAWARDANA, Ruwini. "Miss Universe Sri Lanka 2018 scales new heights". Daily News. Retrieved 2020-09-08.
  4. Republica. "Mount Everest Fashion Runway sets world record". My Republica. Retrieved 2020-09-08.
  5. "Nepal sets Guinness World Record for highest altitude fashion show". Hindustan Times. 2020-02-01. Retrieved 2020-09-08.
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