Masaba Gupta

Masaba Gupta (born November 2nd,1989) is an Indian fashion designer with her own label called House of Masaba.[1]

Masaba Neena Gupta
Gupta at the Power Brands event
Born (1989-11-02) 2 November 1989
NationalityIndian
OccupationFashion designer
Label(s)
Masaba
Spouse(s)
​
​
(m. 2015; div. 2019)​
Parent(s)Neena Gupta (mother)
Viv Richards (father)
Websitewww.houseofmasaba.com

Early life

Gupta was born in 1989[2] and is the daughter of Indian actress Neena Gupta and West Indies cricketer Sir Viv Richards and grew up in Mumbai.[3] Her parents never married and she was raised by her mother, who moved the family from New Delhi to Mumbai. Gupta found a father figure in her late maternal grandfather, and when she turned 20 she reconnected with her father and the two now share a strong bond.[4]

At the age of 8 she wanted to become a tennis player,[5] but stopped training at 16.[3] Passionate about dance and music, Gupta wanted to join Shiamak Davar's dance group, but did not when her mother discouraged it.[6] She subsequently took up a course in music and dance[7] in London, but dropped out when she felt lonely and homesick.[8][7]

Gupta later joined Premlila Vithaldas Polytechnic of Shreemati Nathibai Damodar Thackersey Women's University.

Gupta has stated that her schooling was sometimes marred with racism from other students.[9][5]

Career

At 19, Gupta applied for Lakme Fashion Week in Mumbai with support from Wendell Rodricks. She named her first collection Kattran (English:miniature bits of fabric).[10] Her Lakme Fashion Week 2014 collection "Wanderess" was "inspired by novelist Roman Payne’s doe-eyed gypsy girl character, Saskia" in his novel, The Wanderess.[11] Gupta has become known for the creative and artistic names she gives each collection.

Gupta's design aesthetic has been defined as a blend of contemporary and traditional with modernity taking the upper hand. She specializes in ethnic wear for women and uses silk, chiffon and cotton as well as rich embroidery work,[12] and is noted for her unconventional prints along with feminine drapes and silhouettes.[13] The Mumbai daily broadsheet dna remarked her work has "a unique Indianness in a very modern context", citing her "Tamil script sarees and jackets" and the way she uses cotton and muslin.[14] Gupta was named one of the "Ten best Indian fashion designers you should know", by Culture Trip, a magazine style internet publication.[15]

In 2016, Gupta collaborated with Maybelline New York to produce a collection of clothes inspired by a new lipstick line that the company was launching, but the project fell through for a variety of logistical reasons.[16][17] She has stated that the biggest regret of her career was her Stylista collection.[17]

In 2017, she was tasked with representing India in an exhibit showcasing re-designs of Levi's iconic trucker jacket. She chose to use her signature cow motif. The exhibit also featured a re-design by Justin Timberlake and other celebrities.[18]

In 2018 she launched a hijab-saree line targeting Muslim women who want to wear Indian high fashion.[19]

In 2019, Netflix announced a new TV series starring Gupta and her mother Neena Gupta,[20] Masaba Masaba, a semi fictional series in which the duo show glimpses of their lives with fashion and film.[21]

Personal life

Gupta married film producer Madhu Mantena in 2015 in a civil ceremony.[22] In late 2018 the couple announced that they were on a trial separation. In March 2019 they officially divorced. However, the two have remained good friends.[17][23]

Social media influence

Gupta has been credited as the first Indian designer to do a fashion show via Instagram. She claims that around 60 per cent of her sales happen through WhatsApp.[24][25]

Television
NameYearRoleChannel
MTV Supermodel of the Year [26]2019JudgeMTV India
Masaba Masaba 2020 herself Netflix

References
  1. "Masaba Gupta to be first designer hosted by Urban Panache in North America". FashionNetwork.com. Retrieved 12 May 2020.
  2. Sharma, Shrinkhala (4 March 2020). "Neena Gupta On Daughter Masaba's Divorce: "I Was Devastated"". NDTV. Retrieved 1 October 2020.
  3. "Tennis : Sania is an icon for Indian sport: Masaba". The Hindu. 24 February 2005. Retrieved 8 October 2013.
  4. "Neena Gupta: I want to tell all women that if you want to live in India and in society, you have to marry". Times of India. Retrieved 7 September 2020.
  5. Team, ELLE India. "Masaba Gupta cannot understand Indians' obsession with fair skin". Elle India. Retrieved 22 March 2018.
  6. "Masaba Gupta giving some relatable life quotes is all the inspiration we need". Republic World. Retrieved 25 May 2020.
  7. Team, ELLE India. "Why Bollywood's favourite designer Masaba Gupta is the role model we all need". Elle India. Retrieved 22 March 2018.
  8. "You have to learn from your mistakes: Masaba Gupta on Neena Gupta". FirstPost. 24 December 2012. Retrieved 2 April 2014.
  9. "Neena Gupta: I want to tell all women that if you want to live in India and in society, you have to marry – Times of India". The Times of India. Retrieved 22 March 2018.
  10. "Take your chances like you take your vitamins: Masaba Gupta". India Today. Retrieved 7 October 2013.
  11. "Lakmé Fashion Week – Masaba Gupta".
  12. "Masaba Gupta".
  13. "My stint with Satya Paul an eye-opener: Masaba Gupta". India Today. Retrieved 7 October 2013.
  14. "What's your style: Fashion designer Masaba Gupta". dna. Retrieved 7 October 2013.
  15. "The 10 Best Indian Fashion Designers You Should Know".
  16. "Masaba Gupta ties up with Maybelline New York for AIFW SS'17". The Indian Express. 28 September 2016. Retrieved 22 March 2018.
  17. "I would never work in Madhu's film: Masaba Gupta Mantena | Latest News & Updates at Daily News & Analysis". dna. 13 November 2016. Retrieved 22 March 2018.
  18. "Masaba Gupta and Justin Timberlake have a major fashion project in common". Elle India. Retrieved 22 March 2018.
  19. "Masaba Gupta designs a 'hijab-saree'!". BombayTimes. Retrieved 22 March 2018.
  20. Shah, Gayatri Rangachari (26 July 2019). "Masaba Gupta's $1 million story". The Hindu. ISSN 0971-751X. Retrieved 12 May 2020.
  21. "Masaba Masaba review: Masaba Gupta shines in one-time watch". The Indian Express. 29 August 2020. Retrieved 29 August 2020.
  22. "A Mumbai wedding for Masaba Gupta & Madhu Mantena". Economic Times. 8 October 2015. Retrieved 7 September 2020.
  23. "Masaba Gupta and Madhu Mantena go on trial separation after 3 years of marriage". India Today. 26 August 2018. Retrieved 7 September 2020.
  24. "Neena Gupta On Masaba Mantena's Open Letter : I'm Very Happy With Her Response And Liked The Way She Wrote It". India.com. 13 October 2017. Retrieved 22 March 2018.
  25. "Masaba called 'illegitimate' for backing firecracker ban, gives perfect response". deccanchronicle.com/. 12 October 2017. Retrieved 22 March 2018.
  26. "MTV launches Supermodel of the Year". Telly Chakkar. 18 December 2019. Retrieved 25 December 2019.
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