Loka (song)

"Loka" is a song by Simone & Simaria, featuring Anitta. It was released on January 6 2017 on the Universal Music label.

"Loka"
Single by Simone & Simaria featuring Anitta
Released6 January 2017 (2017-01-06)
RecordedDecember 2016
Genre
Length3:36
Label
Songwriter(s)
Producer(s)Claudio Rezende
Simone & Simaria singles chronology
"Duvido Você Não Tomar Uma"
(2016)		 "Loka"
(2017)		 "Embarçar o Vidro"
(2017)
Anitta singles chronology
"Sí O No"
(2016)		 "Loka"
(2017)		 "Você Partiu Meu Coração"
(2017)
Music video
"Loka" on YouTube

Production

The song was composed by Rafinha RSQ, Kayky Ventura, and Simone & Simaria.

Music Video

The music video for the song was released on January 6, 2017, directed by Anselmo Troncoso and features Peter Hermann.

The video was released on TVZ on January 6, 2017 and published shortly after on the Vevo platform.

It features a studio of lights and a scrap iron. Troncoso's script follows Simone & Simaria and Anitta in a setting with lights and fire. The track is the 10th most-viewed female music video in 2017 on Global YouTube, and is the most popular clip featuring a Brazilian female lead in YouTube history, with more than half a billion views, and the second overall (in November 2017) behind only the song "Bum Bum Tam Tam" by MC Fioti.

Reception

It was the most watched Brazilian music video on the Vevo platform in 2017. It is also the most-viewed female Brazilian music video and the 10th most-viewed female music video in 2017.

Track listing
Digital download
No.TitleLength
1."Loka (featuring Anitta)"3:35

Charts
Chart (2017) Peak
position
Brazil (Billboard Brasil Hot 100 Airplay)[1] 6
Brazil (Billboard Ranking iTunes Brasil)[2] 6

Certifications
Region CertificationCertified units/sales
Brazil (Pro-Música Brasil)[3] 3× Diamond 750,000*

* Sales figures based on certification alone.

References
  1. "Hot 100 Billboard Brasil - Semanal". Billboard Brasil. 20 February 2017. Retrieved 2017-02-23.
  2. "RANKING ITUNES BRASIL – 17/02 – 23/02/2017". Billboard Brasil. 24 February 2017. Retrieved 2017-04-25.
  3. "Brazilian single certifications – Simone & Simaria – Loka" (in Portuguese). Pro-Música Brasil.
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