Leslie Berland

Leslie Berland is the Chief Marketing Officer[1] at Twitter, the first that firm ever appointed.[2] She is also Head of People[3] at the firm.[4] Prior to that she spent over a decade[5] in executive roles at AmEx[6] establishing[7] the financial service company’s initial social media strategies.[8] (She also had executive PR roles at Ketchum[9] and GCI Health.[10] She is on the Board of Directors[11] of the Ad Council.)[12] Fast Company ranked Berland sixth[13] in their 100 Most Creative People in Business[14] for redefining the phrase social currency.[15] She was featured in Advertising Age's Creativity 50 list.[16] In 2018 she earned a place on the National Board of Directors at Make a Wish Foundation[17] Berland has a B.S. from Boston University in Communications.[18]

Leslie Berland
Alma materBoston University
OccupationChief Marketing Officer at Twitter
Known forRedefining the phrase social currency

References
  1. "Twitter CMO Leslie Berland Shares An Important Career Advice For Youngsters: Read It Here!". Retrieved 2020-01-12.
  2. Connley, Courtney (2019-09-23). "Twitter CMO Leslie Berland says this simple change brings more 'openness' to meetings". CNBC. Retrieved 2020-01-12.
  3. www.bloomberg.com https://www.bloomberg.com/profile/person/16431541. Retrieved 2020-01-12. Missing or empty |title= (help)
  4. "Leslie Berland appointed as Chief Marketing Officer of Twitter Inc". Jagranjosh.com. 2016-01-30. Retrieved 2020-01-12.
  5. Carr, Austin (2012-04-27). "6. Leslie Berland". Fast Company. Retrieved 2020-01-12.
  6. "Microsoft's Mixer Platform Ends Partnership With Popular Streamer Following "Registered Sex Offender" Comments". The Hollywood Reporter. Retrieved 2020-01-12.
  7. Chaykowski, Kathleen. "Twitter Hires Former American Express Exec Leslie Berland As CMO". Forbes. Retrieved 2020-01-12.
  8. Chaykowski, Kathleen. "Twitter Hires Former American Express Exec Leslie Berland As CMO". Forbes. Retrieved 2020-01-12.
  9. "Twitter CMO Leslie Berland Shares An Important Career Advice For Youngsters: Read It Here!". Retrieved 2020-01-12.
  10. Connley, Courtney (2019-09-30). "Twitter CMO Leslie Berland says young people should ignore this common piece of career advice". CNBC. Retrieved 2020-01-12.
  11. "Leslie Berland". When Women Win Podcast. 2018-12-07. Retrieved 2020-01-12.
  12. "Board of Directors". AdCouncil. Retrieved 2020-01-12.
  13. "Twitter CMO Leslie Berland on Leading with Impact". Inside the Brand. Retrieved 2020-01-12.
  14. Koh, Yoree. "Twitter Appoints a Marketing Chief". WSJ. Retrieved 2020-01-12.
  15. Carr, Austin (2012-04-27). "6. Leslie Berland". Fast Company. Retrieved 2020-01-12.
  16. "Twitter Names AmEx's Leslie Berland Its CMO". adage.com. 2016-01-26. Retrieved 2020-01-12.
  17. Davis, Richard K. › media › Managing Our Funds › Documents › FY2018 "Our Path Forward" Check |url= value (help). Wish.Org.
  18. "Leslie Berland". Mobile Marketing Association. Retrieved 2020-01-12.


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