InMoment

InMoment's mission is to help InMoments clients improve customer and employee experiences. At the heart of what InMoment does is connect our clients with what matters most through a combination of data, technology, and human expertise.

InMoment

Type	Private
Founded	2002
Headquarters	Salt Lake City, Utah[1] , United States
Key people	Andrew Joiner, Chief Executive Officer Matt Hardy, Chief Financial Officer Kristi Knight, Chief Marketing Officer David Joiner, Chief Technology Officer Wendy Rand, Chief Human Resources Officer Gary Challburg, VP and General Counsel Brian Clark, EVP Customers & Solutions, Bryan Rellinger, EVP Solutions & Services, Steve Mahr, EVP Sales, Troy Monney, VP Operations, Stephan Thun, Managing Director EMEA, David Blakers, Managing Director APAC.
Website	www.inmoment.com

History

InMoment was founded in 2002 by John Sperry, Kurt Williams, and Richard Hanks under the name Mindshare Technologies. The company focused on development of technology that allowed clients to automate and analyze their customer service workflow.[2][3]

In 2011, Mindshare Technologies received a $20 million investment from Sorenson Capital.[4]

In September 2013, Mindshare Technologies acquired Empathica for an undisclosed amount..[5]

In June 2014, the company underwent a rebrand to represent this new chapter and changed its name to InMoment.[2]

In 2018, InMoment was "named a Leader" and given highest score possible in "Product Vision and Strategy" by independent research firm, Forrester, in a new report: The Forrester Wave™ Customer Feedback Management Platforms (CFM ), Q4 2018.[6]

In 2019 InMoment received a strategic growth investment from funds advised by Madison Dearborn Partners, LLC (“MDP”), a leading private equity firm based in Chicago. MDP acquired a majority ownership position in InMoment from existing shareholders.[7]

In 2019, InMoment had over 300 employees and offices in 6 countries, including the United States, United Kingdom, Australia, New Zealand, Singapore, and Canada.

As of 2019, InMoment is headquartered in Salt Lake City, Utah.[1] The company also has locations[6] in Atlanta, Georgia, Mississauga, CA, Birmingham, UK, Melbourne, AU, Mt. Maunganui, NZ, and Singapore.

In early 2020, InMoment and MaritzCX joined forces. They combined industry and domain experts with new technology and market research, offering a comprehensive data and technology, people, and services offering to clients.

The combined company is a global company with offices in seven countries and 1500+ employees worldwide. InMoment now serves an impressive list of clients that includes 90 percent of the world’s automotive companies:; eight out of 10 of the top banks, nearly 20 percent of the top 50 retailers, and 40 percent of the top hospitality companies.

In September 2020, InMoment introduced a new experience improvement technology framework..

In January 2021, InMoment acquired Wootric a SaaS software provider of always-on digital sensing , DIY feedback, self-serve text analytics, and journey analytics. The addition of this technology to the InMoment portfolio enhances the ability to get feedback at digital interaction points, including product and in-app, to avoid over-surveying using traditional approaches.

References

1. "InMoment". LinkedIn.
2. "Mindshare and Empathica Become InMoment". www.businesswire.com. Business Wire. 10 June 2014. Retrieved 27 June 2016.
3. "Mindshare Technologies". LinkedIn.
4. "InMoment". www.crunchbase.com. CrunchBase. Retrieved 27 June 2016.
5. "Sorenson Capital Leads Financing of Mindshare Technologies Acquisition of Empathica". www.sorensoncapital.com. Sorenson Capital. 30 September 2013. Retrieved 27 June 2016.
6. "InMoment Named a Leader by Independent Research Firm". www.inmoment.com. Retrieved 2019-07-03.
7. "XI Platform". www.inmoment.com. Retrieved 2019-07-03.