Giraudi

Giraudi Group is based in the Principality of Monaco and is made up of various companies in the sectors of meat trading and import/export, restaurants and lifestyle.

Giraudi
FounderErminio Giraudi
Headquarters
Monaco
OwnerRiccardo Giraudi
WebsiteOfficial website

History

Initially, the primary business of Giraudi was dealing with import/export within the meat industry. Founded by Erminio Giraudi in the 1960s,[1] the group established itself in Monaco in the middle of the 1970s. The company has diversified into other domains, notably restaurants and lifestyle products.[2]

Activities and companies

Meat

The firm has become one of the European leaders in trading and import/export of meat; each year, it handles approximatively 90 000 tons of meat.[3] It is the primary exporter of French beef and Dutch veal, and the European leader in the import of hormone-free US Black Angus, Australian and Canadian Black Angus beef.[4][5] In 2014, it became the first importer of certified Japanese Kobe beef into Europe.

In 2015, Giraudi launched its own lines of processed meats. These include Gourmet Boutique Burgers, Kobe Kreations and Smiley Meals (in partnership with the Smiley Company).[6][7] In the Kobe Kreations range, Riccardo Giraudi created the Jamon de Buey de Kobe, a certified Japanese Kobe beef ham.[8][9] In 2018, this product won Wallpaper's Design Awards and has been elected “Best Working Lunch”.[10]

Restaurants

The opened its first restaurant, Beefbar, in 2005 .[11] Since then, Beefbar has added restaurants in Cannes, Mexico, Luxembourg, Mykonos and Hong Kong.[12][13][14][15][16] In 2016, Beefbar Hong Kong won its first Michelin Star in the 2017 Hong Kong & Macau Michelin Guide.[17][18] The group also owns fine dining restaurants in the Principality of Monaco and abroad (Mozza, Bouchon, Song Qi,[19] La Salière, Moshi Moshi,[20] and Beeftro[21][22]). In 2017, it reopened the iconic ANAHI in the Marais, Paris.[23] The restaurant is part of the Conde Nast's best restaurants in the world, in the top 3.[24]

The group has branched out other hospitality segments and developed its first fast casual burger restaurant called Grubers,[25][26][27] an Asian fast casual called Indochine, as well as the Pantone Cafe.[28][29]

Lifestyle

The firm's lifestyle activity consists of two companies: Fashion Factory : created in 2006, is the stockist for well-known Italian brands such as Dolce & Gabbana, Moschino, and Philip Plein. Miss Bibi, created by Brigitte Giraudi, Erminio Giraudi's daughter and Riccardo Giraudi's sister, is a jewelry and accessories brand which has a shop in Palais Royal Gardens in Paris.[30]

Employees

The Giraudi Group, within all of its activities employs 340 people in the Principality of Monaco and a total of 700 people worldwide.[31]

Notes
  1. A center of excellence in Monaco, Monaco imprese n14, July 20, 2011, p. 13 http://issuu.com/aiim/docs/monacoimprese-14
  2. Monaco’s companies : tiny but mighty ?, CNN, October 26, 2012 2 :29 min http://business.blogs.cnn.com/2012/10/26/monacos-companies-tiny-but-mighty/ Archived 2014-04-08 at the Wayback Machine
  3. Franco Ferrari, Giraudi International Trading yesterday, today, tomorrow, Eurocarni n5, 2006 http://www.pubblicitaitalia.com/cocoon/pubit/riviste/articolo.html?idArticolo=6665&Testata=1 Archived 2015-09-24 at the Wayback Machine
  4. Gaia Borghi, We love beef, American beef, Eurocarni n9, 2008, p. 96 http://www.pubblicitaitalia.com/eurocarni/2008/9/8453.html
  5. Franco Ferrari, The good meat straight from Kansas, Eurocarni n11, 2006 http://www.pubblicitaitalia.com/cocoon/pubit/riviste/articolo.html?idArticolo=7018&Testata=1 Archived 2015-09-24 at the Wayback Machine
  6. Roland Crepeau, Giraudi Creative Meats launches SMILEY MEALS, 9 Mai 2015 http://le-foodeur.fr/giraudi-creative-meats-lance-smiley-meals/2015/05/09
  7. Camille Harel, The Smiley makes ints entrance in the frozen meat section, http://www.lsa-conso.fr/le-smiley-fait-son-arrivee-sur-des-gammes-de-viande-surgelee,209212
  8. "Quoi de neuf côté cuisine ?". M le Monde (in French). 23 August 2017.
  9. "Riccardo Giraudi". Correspondance magazine. June 2017.
  10. "Best working lunch - Best design awards" (PDF). wallpaper. January 2018.
  11. Riccardo Giraudi, Portrait of an inspired businessman, summer 2012, Monaco Seaside, p. 49 http://www.monacoseaside.com/seasidemagcourant/mseaside26/files/assets/basic-html/page51.html Archived 2014-04-08 at the Wayback Machine
  12. Clara Le Fort, In Touch With: Humbert & Poyet, inspired by modernism, Function & modernity, 2014 http://functionandmodernity.com/2014/10/touch-humbert-poyet-inspired-modernism/ Archived 2014-10-11 at the Wayback Machine
  13. Marie Godfrain, Humbert & Poyet, the 3D vision, Le Monde, September, 2012 http://www.lemonde.fr/style/article/2012/09/14/humbert-poyet-la-vision-en-3d_1759651_1575563.html
  14. Meat Love, AD magazine, News vom 9 http://www.ad-magazin.de/2012/08/meat-love
  15. "Beefbar Hong Kong Opens in Central". Hong Kong Tatler Dining. Retrieved 2016-06-22.
  16. "Beefbar fait son festival sur la Plage 45 du Grand Hôtel ***** — Le Fashion Post". Le Fashion Post. Retrieved 2016-06-22.
  17. "The Michelin Guide Hong Kong and Macau 2017 has been announced". Time Out Hong Kong. Retrieved 2016-12-05.
  18. Elaine Yu. "Michelin launches 2017 Hong Kong and Macau guide". CNN. Retrieved 2016-12-05.
  19. Marie Le Fort, Song Qi, Monte Carlo, Monaco, Wallpaper, 2014 http://www.wallpaper.com/travel-directory/monaco/monte-carlo/restaurants/song-qi/41
  20. monacomadame (2016-06-20). "Monaco Restaurant Group lance Moshi Moshi". Monaco Madame. Retrieved 2016-10-21.
  21. "Entre France et Luxembourg : Beeftro by Beefbar, un restaurant frontalier" (in French). Retrieved 2016-10-21.
  22. "Beeftro restaurant by Humbert & Poyet, Luxembourg — urdesignmag". urdesignmag. 2016-10-04. Retrieved 2016-10-21.
  23. Gonzales, Hadrien (2017-05-13). "Riccardo Giraudi, l'effet bœuf". Le Figaro (in French). ISSN 0182-5852. Retrieved 2017-05-24.
  24. "CN Traveller". www.cntraveller.com.
  25. "Monaco Monsieur — Grubers : le nouveau-né de Monaco Restaurant Group". www.monacomonsieur.com. Archived from the original on 2016-10-21. Retrieved 2016-10-21.
  26. "Envie de burgers au Luxembourg : Grubers est ouvert !" (in French). Retrieved 2016-10-21.
  27. "Esch-Belval : les burgers à la mode Grubers". Le Quotidien. Retrieved 2016-10-21.
  28. Rebecca Sarvady, Pantone Cafe May Become the Most Instagramable Restaurant Ever, 2015 http://www.pastemagazine.com/articles/2015/07/aesthetic-zealots-listen-up-your.html
  29. Tauer, Kristen (2016-06-20). "Pantone Café Reopens at Grimaldi Forum in Monaco". WWD. Retrieved 2016-06-22.
  30. Mathilde Laurelli, Pascal Leray, Express Style, 2011 http://videos.lexpress.fr/lifestyle/createurs/miss-bibi-la-creatrice-de-bijoux-devoile-sa-boutique_1052727.html Archived 2015-06-27 at the Wayback Machine
  31. Month of employment: how about working for Giraudi Group?, Nice Matin, 17 septembre 2010 http://www.nicematin.com/article/societe/mois-de-lemploi-et-si-vous-travailliez-pour-le-groupe-giraudi.298401.html
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