Daily Sun (South Africa)

The Daily Sun is a tabloid daily newspaper in South Africa.[1] With a circulation of over 287,000 daily sales in 2013, it is South Africa's largest daily paper, and second only to the Sunday Times in terms of largest circulation among all papers.[2]

Daily Sun
TypeDaily newspaper
Owner(s)Naspers
PublisherNaspers
LanguageEnglish
HeadquartersJohannesburg, Gauteng, South Africa
Sister newspapersSunday Sun
City Press
Websitehttp://www.dailysun.co.za

History

The Daily Sun was launched on 1 July 2002 by Media24, a division of the Naspers group. It was the brainchild of veteran journalist, Deon du Plessis, who remained its publisher and minority shareholder until 11 September 2011, when he died suddenly at his Johannesburg home.

The newspaper is based at Media Park in Auckland Park, Johannesburg, but is printed countrywide. It is now overseen by Publisher Jeremy Gordin, who took up the role in 2013.

It targets readers in and around the major urban centres. These readers are predominantly black, English-literate with high-school or further education, and working-class earners – the economic core of South Africa.[3]

Supplements
  • SunSport (Mon-Fri)[4]
  • SunBuzz (Mon-Fri)
  • SunWheels (Mon)
  • SunDefender (Thu)
  • SunWellbeing (Thu)
  • SunAbility (Thu)
  • Lifestyle (Mon-Sun)
  • SunStokvel (Fri)

Distribution areas
Distribution[5]
2008 2013
Eastern Cape Y Y
Free State Y Y
Gauteng Y Y
Kwa-Zulu Natal Y Y
Limpopo Y Y
Mpumalanga Y Y
North West Y Y
Northern Cape Y Y
Western Cape Y Y

Distribution figures
Circulation[6]
Net Sales
Jan - Mar 2015 265 993[7]
Jan - Mar 2014 283 216[7]
Oct - Dec 2012 322 324
Jul - Sep 2012 336 319
Apr - Jun 2012 348 265
Jan - Mar 2012 375 185

Readership figures
Estimated Readership[8][9]
AIR
Jan 12 - Dec 12 5 554 000
Jul 11 - Jun 12 5 669 000

See also

References
  1. "Tabloid Journalism in South Africa". Indiana University Press. Retrieved 18 July 2018.
  2. "SA`s media: The old is dying, the new is struggling to be born - NEWS & ANALYSIS | Politicsweb". www.politicsweb.co.za. Retrieved 18 July 2018.
  3. "Daily Sun Advertising Site". Archived from the original on 2 September 2012. Retrieved 3 July 2013.
  4. "Daily Sun Website". Archived from the original on 25 April 2013. Retrieved 13 June 2013.
  5. "Daily Sun Website". Retrieved 21 June 2013.
  6. Audit Bureau of Circulations (S.A)
  7. http://www.marklives.com/2015/05/abc-analysis-q1-2015-the-biggest-circulating-newspapers-in-south-africa/?category=media
  8. SAARF AMPS (Previous Presentations)
  9. SAARF AMPS (Industry Presentations)
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