Curl Brothers

Curl Brothers were a department store based in Norwich. The store is now part of the Debenhams chain.

Early history

In 1860, three brothers from the Norfolk village of East Winch joined the drapery business of Buntings (a fellow department store lost by the bombing in the Second World War - now the site of Marks & Spencer).[1] This partnership did not last long, and they purchased the Rampant Horse Inn, converting it into shops and a warehouse. By 1900, the store had expanded taking on further nearby properties.[2] By 1929, the store had grown to 51,00 square feet in size and included a restaurant which offered a six course lunch for two shillings and sixpence, and dominated Orford Place and Brigg Street.

Modern History

In 1942, the store was completely destroyed by German fire bombing. The Buntings and Woolworths store suffered the same fate that night, as well as the RG Pilch sportshop, whose building was in the same block as Curl Brothers.[2] Initially Jarrolds, another department store in the city allowed Curl Brothers to use their first floor [3] before they transferred to a smaller property on Westlegate handed over by Norwich Union for use by burnt out businesses.[4]

The old site lay empty, a giant hole in the middle of Norwich. It was used as both a water tank and as a car park.[4] Work started on rebuilding in 1953, however the work was not completed until 1956. When the new store opened it had entrances on Brigg Street, Orford Place, Red Lion Street and Rampant Horse Street and had 97,000 square foot of retail space.[2]

In the 1960s, Debenhams purchased the store but continued to operate it under the Curl Brother name until the 1970s when they rationalised the brand. Debenhams still operate from this store.

References
  1. "NORWICH SHOPS (4)". joemasonspage. Retrieved 1 November 2014.
  2. "Curls of Norwich". Archived from the original on 30 October 2014. Retrieved 1 November 2014.
  3. "1940s - 1950s - Jarrold, Norwich, Norfolk". Retrieved 1 November 2014.
  4. Norwich in the 1950s by Peter Goodrum


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