Corporate Equality Index

The Corporate Equality Index is a report published by the Human Rights Campaign Foundation as a tool to rate American businesses on their treatment of gay, lesbian, bisexual and transgender employees, consumers and investors. Its primary source of data are surveys[1] but researchers cross-check business policy and their implications for LGBT workers and public records independently.[2] The index has been published annually since 2002.

Criteria

The HRC Foundation lists the scoring criteria as follows, stating however that "The criteria have always been intended to evolve as more employers adopt existing criteria and new best practices emerge."[3]

  1. Workforce Protections (30 points total). The company has a written policy of nondiscrimination that includes
    • sexual orientation (15)
    • gender identity and gender expression (15)
  2. Inclusive Benefits (30 points total). To all benefits-eligible U.S. employees, the company must provide at least one insurance plan with the following:
    • Equivalency in same- and different-sex spousal medical and soft benefits (10)
    • Equivalency in same- and different-sex domestic partner medical and soft benefits (10)
    • Equal health coverage for transgender individuals without exclusion for medically necessary care (10)
  3. Supporting an Inclusive Culture & Corporate Social Responsibility (40 points total).
    • Three LGBTQ Internal Training and Education Best Practices (10). Businesses must demonstrate a firm-wide, sustained and accountable commitment to diversity and cultural competency, including at least three of the following elements:
      • New hire training clearly states that the nondiscrimination policy includes gender identity and sexual orientation and provides definitions or scenarios illustrating the policy for each
      • Supervisors undergo training that includes gender identity and sexual orientation as discrete topics (may be part of a broader training), and provides definitions or scenarios illustrating the policy for each
      • Integration of gender identity and sexual orientation in professional development, skills-based or other leadership training that includes elements of diversity and/or cultural competency
      • Gender transition guidelines with supportive restroom, dress code and documentation guidance
      • Anonymous employee engagement or climate surveys conducted on an annual or biennial basis allow employees the option to identify as LGBTQ.
      • Data collection forms that include employee race, ethnicity, gender, military and disability status — typically recorded as part of employee records — include optional questions on sexual orientation and gender identity.
      • Senior management/executive performance measures include LGBTQ diversity metrics
    • Company has an Employee Group or Diversity Council (10)
    • Three Distinct Efforts of Outreach or Engagement to Broader LGBTQ Community (15). Businesses must demonstrate ongoing LGBTQ-specific engagement that extends across the firm, including at least three of the following:
      • LGBTQ employee recruitment efforts with demonstrated reach of LGBTQ applicants (required documentation may include a short summary of the event or an estimation of the number of candidates reached)
      • Supplier diversity program with demonstrated effort to include certified LGBTQ suppliers
      • Marketing or advertising to LGBTQ consumers (e.g.: advertising with LGBTQ content, advertising in LGBTQ media or sponsoring LGBTQ organizations and events)
      • Philanthropic support of at least one LGBTQ organization or event (e.g.: financial, in kind or pro bono support)
      • Demonstrated public support for LGBTQ equality under the law through local, state or federal legislation or initiatives
    • Contractor/supplier non-discrimination standards AND Philanthropic Giving Guidelines (5)
  4. Responsible citizenship (-25). Employers will have 25 points deducted from their score for a large-scale official or public anti-LGBTQ blemish on their recent records.

History

Since 2002, the Corporate Equality Index has been published by the Human Rights Campaign. It was originally modeled after the Gay and Lesbian Values Index, a rating system that was designed by journalist Grant Lukenbill.[4] When the HRC modified it, it became a 100-point system, as opposed to Grant's 10-point one.[5] In its first year, the Corporate Equality Index awarded its 100 percent rating to 13 businesses.[6] Each year, there has been an increase in the number of businesses that achieve this rating. In the 2011 index, 337 companies received the 100 percent rating.[7] The criteria for the index has changed since its first publication. Beginning in 2006, transgender rights issues became more imperative to the index than they had previously been; consequently, the 2012 index will include more updated criteria regarding benefits of partnerships and transgender inclusivity.[6]

Effects on Corporate America

There are competing opinions about the effect that a company's rating has on its business. Some say that having a high rating will have a positive impact, while others say that it will cause a company to lose popularity among conservative customers. A study in Colorado showed that having a good rating in the CEI does not harm a company's stocks.[8] The index also encourages companies to change their policies regarding LGBT employees, and in many cases accomplishes this goal. From 2004 to 2005, 92 percent of the corporations listed included transgender discrimination protection where they previously had not.[9] Additionally, many companies are pressured to change policies that have earned them a poor score on the index, due to bad press. This has led to a competitive atmosphere among businesses to stay current in the latest LGBT-related inclusive policies.[4] Larger corporations are much more likely to change LGBT-related policies as a result of the index than small or medium companies are. The Human Rights Campaign focuses on larger companies in the CEI, so smaller businesses are subject to little public backlash due to the efforts of the Human Rights Campaign and the index.[10]

Consumerism

Since its beginning in 2002, the Corporate Equality Index has had a financial effect on the businesses included in its ratings system. In 2007, the Human Rights Campaign introduced a mobile guide for consumers, allowing anyone to see a company's rating before choosing whether to do business with it, simply by texting the company's name to the index's short code, receiving an immediate response.[11]

See also

References

  1. "HRC "Buying for Equality" Consumer Guide Released". EDGE Boston. 2008-11-24. Retrieved 2008-11-26.
  2. Corporate Equality Index 2009, p.10
  3. "Corporate Equality Index FAQ". Jan 28, 2021. Retrieved Feb 3, 2021.
  4. Nicole Christine Raeburn (2004). Changing Corporate America from Inside Out: Lesbian and Gay Workplace Rights. University of Minnesota Press. pp. 142–. ISBN 978-0-8166-3998-4.
  5. Here Publishing (29 October 2002). The Advocate. Here Publishing. pp. 30–. ISSN 0001-8996.
  6. http://www.hrc.org/issues/4783.htm Archived 2011-01-11 at the Wayback Machine
  7. "Corporate Equality Index: Rating American Workplaces on Lesbian, Gay, Bisexual and Transgender Equality" (PDF). Retrieved 2020-01-17.
  8. Johnston, Derek; Malina, Mary A. (2008-10-01). "Managing Sexual Orientation Diversity The Impact on Firm Value". Group & Organization Management. 33 (5): 602–625. doi:10.1177/1059601108321833. ISSN 1059-6011.
  9. Ellen Hornsby Eunice (2006). "Using policy to drive organizational change". New Directions for Adult and Continuing Education. 2006 (112): 73–83. doi:10.1002/ace.238.
  10. "Society for industrial and organizational psychology" (PDF). Archived from the original (PDF) on 2016-09-10. Retrieved 2020-01-17.
  11. Sarah Durham (13 November 2009). Brandraising: How Nonprofits Raise Visibility and Money Through Smart Communications. Wiley. pp. 147–. ISBN 978-0-470-54191-3.
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