Appy Fizz
Appy Fizz is a product by Parle Agro, introduced in India in 2005.[1] Appy Fizz consists of carbonated apple juice, and can be used as the basis for cocktails. It does not contain alcohol.[2] After the success of Appy which was clean apple juice, Parle launched its sequel product as Grappo Fizz, which is a carbonated grape juice.
The drink was the subject of a failed campaign of advertising at cricket matches in 2005–08.[3]
Appy Fizz is also manufactured and marketed in Bangladesh by Global Beverage Co Ltd. under licence from Parle Agro.
Type | Soft drink |
---|---|
Manufacturer | Parle Agro Private Limited |
Country of origin | India |
Introduced | 2005 |
References
- "Fruit drinks ready for an encore". The Economic Times. 2007-02-09. Retrieved 2006-05-04.
- "Big fizz gets the miss as cola warriors slug it out with fruits". Daily News & Analysis. 2007-08-29. Retrieved 2008-05-04.
- "Non-traditional Cricket ad firms score high". Business Standard. 2008-02-11. Retrieved 2008-05-04.
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