AppFolio

AppFolio is a company founded in 2006 that offers software-as-a-service (SaaS) applications for vertical markets. AppFolio primarily focuses on cloud-based property management software solutions, services, and data analytics to the real estate vertical.

AppFolio, Inc.
TypePublic
NASDAQ: APPF (Class A)
Russell 2000 Component
IndustrySoftware
Founded2006 (2006)
FounderKlaus Schauser
Jon Walker
Headquarters
Santa Barbara, California
,
United States
Area served
USA
Key people
Jason Randall, CEO
Jon Walker, CTO
Ida Kane, CFO
Products(see products)
  • AppFolio Property Manager
  • AppFolio Investment Management
ServicesSoftware as a Service
Revenue256.0 million (2019)
Number of employees
1,420 (as of September 2020)
Websiteappfolioinc.com

The company’s headquarters is in Goleta, California,[1] in the Santa Barbara area.

History


AppFolio was established in 2006 by co-founders Klaus Schauser[2] and Jon Walker.[3][4] Schauser had previously founded Expertcity.[3]

The company’s first focus was Property Management for small-to-medium businesses[3] and its first product, AppFolio Property Manager, was launched in 2007.[4]

In November 2012, AppFolio acquired MyCase, a "legal practice management software provider."[5]

AppFolio purchased real estate software firm RentLinx in April 2015. This acquisition included rights to the website ShowMeTheRent.com, which expanded the sphere of AppFolio’s clients and provided them with "greater listing presence".[6][1]

In May 2015, AppFolio announced its IPO,[2] which was unveiled in June.[1]

In September 2018, AppFolio reported acquisition of utility analytics software WegoWise. [7]

In January 2019, AppFolio acquired Dynasty Marketplace, Inc. for $60 million.[8][9]

In September 2020, AppFolio announced the sale of MyCase to private equity firm Apax Funds, for approximately $193 million.[10]

Products

AppFolio Property Manager

An all-in-one solution with accounting, marketing, leasing, and management functionality for multifamily and single-family, commercial, student housing, community association, and mixed portfolio property managers.[11]

AppFolio Investment Management

An all-in-one software solution designed for real estate investment management, with tools for fund management and syndication.[12]

Awards

In 2020, AppFolio ranked #1 in Fortune’s list of Fastest-Growing Companies.[13]

The same year, AppFolio was recognized as a Best Place to Work by Glassdoor.[14]

References
  1. Potthoff, Gina (28 November 2015). "Goleta's AppFolio on Steady Path to Expansion, Success with Cloud-Based Software". Noozhawk. Retrieved 13 March 2017.
  2. "AppFolio files for $100M IPO". Pacific Coast Business Times. 19 May 2015. Retrieved 16 March 2017.
  3. McFadden, Kevin (6 September 2010). "AppFolio Stakes Out Territory in Field of Property Management Software". Noozhawk. Retrieved 16 March 2017.
  4. Kettmann, Matt (11 November 2014). "AppFolio Cofounder Talks Startup Weekend". Santa Barbara Independent. Retrieved 16 March 2017.
  5. Kowalski, Mitch (8 November 2012). "MyCase acquired by AppFolio". National Post. Retrieved 13 March 2017.
  6. Martin, Erika (10 April 2015). "AppFolio buys San Diego real estate tech firm". Pacific Coast Business Times. Retrieved 13 March 2017.
  7. "AppFolio Acquires Utility Analytics Company". www.appfolioinc.com. Retrieved 2020-04-09.
  8. "Stradling Advises AppFolio in its $60 Million Acquisition of Dynasty Marketplace". CCBJ. Retrieved 2020-04-15.
  9. "AppFolio Acquires Dynasty Marketplace, Inc". Mirror Review. 2019-01-08. Retrieved 2020-04-15.
  10. September 08, Rhys Dipshan |; PM, 2020 at 05:28. "MyCase Sold to Private Equity Firm for Nearly $200 Million". Legaltech News. Retrieved 2020-12-29.
  11. "AppFolio Property Manager Reviews & Product Details". G2. 2020-12-29. Retrieved 2020-12-29.
  12. "AppFolio Investment Management Reviews & Product Details". G2. 2020-12-29. Retrieved 2020-12-29.
  13. "Finance has usurped tech among the most-represented industries on the 100 Fastest-Growing Companies list". Fortune. Retrieved 2021-01-28.
  14. Columbus, Louis. "Glassdoor's Best Places To Work In 2020 Shows Tech Is The Future". Forbes. Retrieved 2021-01-28.
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