Anurag Anand

Anurag Anand (born 2 November 1978) is an Indian author with several bestselling titles in the self-help, general fiction and historical fiction genres.[1][2][3][4][5][6] He also double-hats as a corporate professional[7] with experience across industries like pharmaceuticals, fast-moving consumer goods and financial services.[8]

Anurag Anand
Born (1978-11-02) 2 November 1978
Patna, Bihar, India
OccupationNovelist, author, banker, marketer
NationalityIndian
GenreFiction, historical fiction, motivational
SpouseNeeru Sharma Anand
ChildrenNaisha Anand
Website
anuraganand.in

Education

After obtaining his primary education from Kurseong[9] in Darjeeling District, Anand moved to Delhi. He completed his schooling from Delhi Public School, Mathura Road, New Delhi in 1996. Thereafter he did is B. A. (Hons) in Economics from Delhi University before pursuing his PGDBM (Post Graduate Diploma in Management) from Lal Bahadur Shastri Institute of Management, Delhi (2000 -2002).

Career

Anand's writing career began with the book Pillars of Success (2004), a self-help book that owes its genesis to Anand's association during his college days with the Delhi based NGO, UNES. As a part of the Youth Development Program of UNES, Anand delivered lectures on aspects of personality development to school students across the country and it is the learnings from these interactions that he summarised in his first book. Since then Anand has also written general fiction and historical fiction novels. Anurag's articles and columns have been published in several major publications, one of the most significant ones being his monthly column, Corporate Whispers, published in Suburb Live magazine.[10] Anurag has penned a song, titled Bhaga which is the theme song for his book - To Hell and Back (2018). The song has been composed and sung by the popular music director Ram Sampath.[11] This is probably one of the first instances when a theme song has been released as a part of a book's promotion.

Awards

In 2016 Anurag was conferred with the Lal Bahadur Shastri Award for Corporate Excellence [12] to commemorate his contributions to the society and the spirit of entrepreneurship through his achievements in the corporate world. The award was presented by Air Chief Marshal S.K Sareen, former Indian Air Force Chief and Anil Shastri former Union Minister. In February 2019, Anurag Anand was felicitated among the Top HR 40under40 leaders in the country at the Leading From Behind Summit.[13] He was also recognized among the Role Players - 2019 by the World Training and Development Congress.[14]

Bibliography
Non-Fiction
  • Pillars of Success (2004)
  • Corporate Mantras (2007)
Fiction
  • Tic Toc – A tale of love, hate and terror[15] (2009); ISBN 978-9380151007

The book is a manifestation of a common man's hatred for terrorism. The book was launched in Mumbai by acclaimed filmmaker Mahesh Bhatt.[16]

  • The Quest for Nothing (2010); ISBN 978-9380349206

A contemporary story of a young and ambitious couple and the conflict between their personal aspirations and career goals, The Quest for Nothing was declared a National Bestseller within six months of its release. The book was launched by a panel comprising Pritish Nandy,[17] Gul Panag and Mini Mathur,.[18]

  • Reality Bites[19] (2011); ISBN 978-9380349374

Reality Bites is a youthful love story set in a high school hostel. The book was launched at Landmark, Mumbai by Bollywood personalities including Sudhir Mishra,[20] Randeep Hooda[21] and Kanishtha Dhankhar[22] (Femina Miss India World 2011).

  • The Legend of Amrapali[23] (2012); ISBN 978-9380349473

This is a work of historical fiction giving a life account of the courtesan Amrapali[24] who lived in the kingdom of Vaishali around 500 BC. The book was launched in Mumbai, New Delhi,[25] Kolkata[26] and Ahmedabad by panellists comprising Prahlad Kakkar,[27] Bhagyashree,[28] Mallika Sarabhai,[29] Shashi Tharoor, Sonalika Sahay, Indrani Dasgupta and Alokananda Roy.

  • Of Tattoos and Taboos![30](2009); ISBN 978-9380349619

Of Tattoos and Taboos is a contemporary story that traces the transition of an innocent, small-town girl into a modern, fiercely independent, big-city belle.

  • Where The Rainbow (2013); ISBN 978-9382665014

Veiled beneath a captivating story, Where the Rainbow Ends aims to spread awareness about cervical cancer – the second largest cause of cancer related deaths among women across the globe and a looming threat that can be averted by timely vaccination – among its readers.[31]

  • Birth of The Bastard Prince (2014); ISBN 8129134543

In Birth of the Bastard Prince, the sequel to the riveting The Legend of Amrapali, Anurag Anand explores Amrapali's eventful life as the Nagarvadhu. He describes in thrilling detail the war between Vaishali and Magadh, in which Amrapali played a crucial role; traces her love affair with Bimbisara, the Emperor of Magadh, and the birth of their son Vimal Kondanna; reveals the royal intrigue and conspiracies that led to Amrapali's tribulations; and finally explains how Amrapalu found the solace and happiness she so desired.

  • Love on 3 Wheels (2015); ISBN 978-9382665588 Love on 3 Wheels is a romantic thriller that plays out on the streets of Delhi over a three-day period.[32]
  • To Hell and Back (2018); ISBN 978-9385854620 To Hell and Back is a fast-paced thriller that will not only keep you on tenterhooks till the very end, but it shall also rattle your beliefs on how ‘crime-proof’ the world that you live in truly is.[33]
  • The Assassination of Rajat Gandy (2018); ISBN 978-9385854712 The Assassination of Rajat Gandy is a gripping political thriller that can alter your views on politics and the political establishment.[34]
  • Once Upon a Lockdown (2020); ASIN B08C7FKKJJ Once upon a lockdown is a collection of gripping stories from the Covid-19 induced lockdown in India.[35]

Media

Anand's works have been extensively covered in all forms of media including most national dailies and magazines. He has been invited to various television news channels like CNN IBN[36] and UTV Bloomberg[37] to participate in panel discussions and debates. He has also been invited by FM Radio channels like Radio Mirchi, Radio City[38] and Red FM for on-air discussions.

Family

Anurag Anand lives in Gurugram[39] with his wife Neeru and daughter Naisha. Anurag met Neeru while pursuing his higher studies in Delhi. Neeru Anand works with a Multinational Pharmaceutical company.[9]

References
  1. "Interview in The Hindu". Archived from the original on 24 February 2012. Retrieved 13 March 2012.
  2. Opinion in Midday
  3. Interview/ profiling in DNA
  4. Anurag's recommended reads in Hindustan Times Archived 2 November 2013 at the Wayback Machine
  5. Story in The Tribune
  6. "The Legend of Amrapali in The Sentinel, Assam". Archived from the original on 24 September 2015. Retrieved 19 March 2012.
  7. Books Club of India Interview Archived 5 March 2012 at the Wayback Machine
  8. "Times of India Crest". Archived from the original on 21 March 2012. Retrieved 13 March 2012.
  9. Dainik Jagran Patna
  10. Corporate Whispers Suburb Live
  11. The Telegraph
  12. Corporate Excellence Award
  13. HR 40under40
  14. Role Players 2019
  15. DNA Article on Self Publishing
  16. Mahesh Bhatt launches Anurag Anand's Tic Toc
  17. Pritish Nandy at the launch of The Quest for Nothing
  18. Actress Mini Mathur at the launch of The Quest for Nothing
  19. Hindustan Times Brunch on Reality Bites
  20. Sudhir Mishra launches Anurag Anand's Reality Bites
  21. Randeep Hooda at Reality Bites' launch
  22. Miss India Kanishtha Dhankhar at the launch of Reality Bites
  23. Times of India on The Legend of Amrapali
  24. DNA, Nandana Sen keen to play the role of Anurag's Amrapali
  25. Tehelka on The Legend of Amrapali
  26. The Telegraph Article
  27. "Adman Prahlad Kakkar at the launch of The Legend of Amrapali". Archived from the original on 24 September 2015. Retrieved 13 March 2012.
  28. Bhagyashree launches The Legend of Amrapali Archived 29 January 2012 at the Wayback Machine
  29. DNA: Ahmedabad launch of The Legend of Amrapali
  31. The Hindu
  32. TOI Lifestyle
  33. Amazon Description
  36. Panel discussion on Jaipur Litfest 2012
  37. The Assignment, Corporate Reality Show on UTV Bloomberg Archived 10 January 2012 at the Wayback Machine
  38. Anand live on Radio City
  39. Interview in Hindu
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