Aislelabs

Aislelabs Inc. is a Toronto-based Wi-Fi marketing and analytics company.

Aislelabs
TypeWi-Fi software
Founded2013
FounderNick Koudas, Nilesh Bansal
Headquarters
Toronto
,
Canada
ServicesWi-Fi marketing and analytics
Websitewww.aislelabs.com

Aislelabs provides location analytics, predictive forecasting, personalized marketing, and digital advertising features in partnership with enterprise Wi-Fi vendors such as Cisco,[1] Aruba Networks,[2] Ruckus Wireless,[3] and Open Mesh.[4]

History

Aislelabs was founded by Nilesh Bansal and Nick Koudas, who previously founded Sysomos.[5][6] After the acquisition of Sysomos by Marketwired, the two created the marketing and analytics platform for the physical brick n' mortar spaces as Aislelabs. While Aislelabs does not have a direct relationship with the University of Toronto, previously Sysomos was a spinoff from the research project BlogScope which started in 2005, and both founders are a recipient of the University of Toronto' Inventor of the Year award.[7]

Aislelabs raised venture capital from Salesforce.com[8] and other institutional investors in 2014.[9][10]

As of 2017, the company serves thousands of large venues across North America, Europe, and Asia, including the most visited place on the planet, The Dubai Mall with 80+ million annual visitors.[11] Across the install base, Aislelabs' big data platform processes over 275 billion data point a year.

Competitors

The top competitors in Aislelabs competitive landscape are Cloud4Wi, Purple WiFi, Queentessence, Eleven Wireless, Zenreach & Skyfii.

Reports

The Hitchhikers Guide to iBeacon Hardware is the most extensive third-party series of study on iBeacons and their power consumption. Multiple reports were published as part of this work.[12][13][14]

References
  1. "Aislelabs and Cisco Take Off". July 17, 2015.
  2. "Using Aruba's Analytics & Location Engine For Anonymous Wi-Fi Location Analytics" (PDF). Nov 2014.
  3. "Aislelabs, Ruckus Wireless".
  4. "Open Mesh Partners".
  5. "Shopper Marketing Forum Speaker Profile Nilesh Bansal". Retrieved 2017-09-27.
  6. "Nick Koudas @ U of Toronto Scarborough". Retrieved 2017-09-27.
  7. "UofT Professor and PhD student named Inventors of the Year". Mar 24, 2011.
  8. "Salesforce Ventures Portofolio".
  9. "Aislelabs Raises 1.5M to Bring Full Cycle Visitor Analytics Back to Brick and Mortal Retail". 2014-03-09.
  10. "TORONTOS AISLELABS RAISES $1.5 MILLION, PROVIDES INTELLIGENT IN-STORE MARKETING VIA THE CLOUD".
  11. Anderson, Collin (2012). Evolution of a Retail Streetscape: DP Architects on Orchard Road. ISBN 9781864704624.
  12. "The Hitchhikers Guide to iBeacon Hardware: A Comprehensive Report by Aislelabs". May 4, 2015. Retrieved 2017-09-27.
  13. "Report shows iBeacon battery drain is worse on iOS than Android". Aug 14, 2014. Retrieved 2017-09-27.
  14. "How to find the best beacon hardware for everything from stores to cities". Nov 4, 2014. Retrieved 2017-09-27.
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